Public Relations Executive

3 weeks ago


Balewadi Pune Maharashtra, India SRV Media Pvt. Ltd Full time

**Responsibilities**:
1. **Develop and Implement PR Strategies**: Lead the development and execution of comprehensive PR strategies to enhance the company's brand visibility and reputation.

2. **Media Relations**: Cultivate and maintain strong relationships with key media contacts across various platforms (print, broadcast, online) to secure positive coverage and maximize media opportunities.

3. **Press Release Management**: Write, edit, and distribute press releases, media advisories, and other communication materials to relevant media outlets and journalists.

4. **Content Creation**: Develop compelling and engaging content, including press kits, feature stories, and pitches, to effectively communicate key messages and narratives.

5. **Crisis Management**: Serve as a spokesperson for the company and manage crisis communications effectively, providing timely responses and mitigating negative publicity.

6. **Event Planning and Execution**: Plan and oversee PR events, such as press conferences, product launches, and media briefings, ensuring seamless execution and maximum media attendance.

7. **Collaboration**: Work closely with cross-functional teams, including marketing, sales, and senior leadership, to align PR initiatives with overall business objectives and messaging.

8. **Monitoring and Reporting**: Monitor media coverage and industry trends, analyze PR metrics and KPIs, and prepare regular reports to measure the effectiveness of PR campaigns and initiatives.

9. **Budget Management**: Manage PR budgets effectively, allocating resources efficiently to achieve desired outcomes within budgetary constraints.

10. **Leadership and Mentorship**: Provide guidance, support, and mentorship to junior members of the PR team, fostering their professional growth and development.

**Qualifications**:
1. Bachelor's degree in Communications, Public Relations, Journalism, or related field.

2. Minimum of 2 years of experience in public relations, preferably in a similar industry or role.

3. Proven track record of successful PR campaigns and initiatives, with demonstrated results in media coverage and brand visibility.

4. Strong writing and communication skills, with the ability to craft compelling narratives and messages for different audiences and platforms.

5. Excellent media relations skills, with a network of contacts in the media industry.

6. Ability to thrive in a fast-paced environment, managing multiple projects and deadlines simultaneously.

7. Strategic thinker with a creative mindset and a keen eye for detail.

8. Proficiency in PR software and tools, such as Cision, Meltwater, or similar platforms.

9. Strong leadership and teamwork skills, with the ability to collaborate effectively across departments and levels of the organization.

**Benefits**:

- Competitive salary
- Health insurance
- Retirement plans
- Paid time off
- Professional development opportunities

Pay: ₹350,000.00 - ₹600,000.00 per year

**Benefits**:

- Health insurance
- Paid sick time
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Work Location: In person



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