Social Media Executive

4 weeks ago


New Town Kolkata West Bengal, India Boost Tech Full time

Develop and execute a comprehensive social media strategy that aligns with the organization's marketing goals and brand identity.
- Create and curate high-quality, engaging content (text, images, videos, and graphics) for various social media platforms, ensuring it resonates with the target audience.
- Manage and maintain the organization's social media profiles and presence on platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.
- Plan and schedule social media posts and campaigns, including paid promotions, and monitor posting consistency.
- Interact with followers, respond to comments and messages, and build a strong community by fostering positive interactions and conversations.
- Create and manage paid advertising campaigns on platforms like Facebook Ads, Instagram Ads, and LinkedIn Ads to increase reach and conversions.
- Track and analyze key performance indicators (KPIs) to measure the success of social media campaigns and provide regular reports to management.
- Collaborate with other departments (e.g., marketing, PR, and customer service) to ensure brand consistency and leverage social media for broader organizational goals.
- Stay up-to-date with changes in all social platforms to ensure maximum effectiveness.

Pay: ₹25,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

Work Location: In person


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