Digital Marketing Executive
3 months ago
We are looking for enthusiastic freshers who want to start a career in digital marketing.
- Manage and maintain our social media presence.
- Measure and report on the performance of digital marketing campaigns, assessing against goals (ROI and KPIs).
- Identify trends and insights, optimizing spend and performance based on insights. - Brainstorm and implement creative growth strategies.
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels.
- Complete the operational requirements of the digital marketing department, including scheduling and assigning tasks to employees.
- Evaluate and collaborate with agencies and vendor partners.
- Stay updated with emerging technologies, providing thought leadership and perspective for adoption where appropriate.
**Requirements**:
- Bachelors or Masters degrees in marketing or a related field.
- Proven working experience in digital marketing, preferably with B2B SaaS.
- Demonstrable experience leading and managing various digital marketing channels.
- Highly creative with the ability to identify target audiences and devise engaging digital campaigns.
- Experience in optimizing landing pages and user funnels.
- Familiarity with A/B and multivariate experiments.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Experience in setting up and optimizing Google AdWords campaigns.
- Proficiency in WordPress or similar CMS platforms.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing.
Perks and Benefits:
- PF & ESIC (As applicable) Gratuity
- Annual Bonus after completion of 1 year
- Medical Insurance for employee
- Life Term Plan Insurance for employee
- Paid leave as per leave policy
- Opportunity for advancement at a fast pace as a key member of a small team
**No. of Openings**: 1
**Years of experience required**: Freshers who are enthusiastic are most welcome.
**Job Location**: Santacruz East, Vakola, Mumbai
**Work Hours**:10:00am to 6:00pm Monday to Friday; 10:00am to 1:30pm; Saturday
**Job Types**: Full-time, Fresher
Ability to commute/relocate:
- Santacruz East, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (preferred)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 1 year (preferred)
Willingness to travel:
- 25% (preferred)
Work Location: In person
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