Product Marketing Associate

2 months ago


Delhi, India Elucidata Full time

**Job Title**: Product Marketing Associate

**Job Type**: Full-time

**Job Location**: Remote (New Delhi, Bangalore)
About Elucidata
Elucidata is a Series A funded SAAS company, simplifying biomedical data through its AI-enabled platform - Polly. Polly curates both public and proprietary biomedical data into a F.A.I.R (Findable, Accessible, Interoperable, Reusable) resource, leveraging Bio-NLP technology that cleans and links data with unprecedented speed and accuracy.

Polly offers access to ~50k curated Transcriptomics studies from 8 public sources, helping R&D teams drive faster identification of therapeutic targets. Today, Polly is trusted by 4 of the top 10 pharmaceutical companies to expedite their R&D initiatives.

**About the role**

Elucidata is seeking a Product Marketing Associate to work closely with internal teams (Product, R&D and Sales) and take responsibility for planning, execution, and successful implementation of product marketing campaigns. If you are someone that wants to witness a sharp growth in your marketing career and are excited to drive cross functional initiatives then this role is for you.

**Key responsibilities**
- Study and have a deep understanding of the company’s products and tools.
- Follow and analyze market trends and competitors to position products.
- Translate technical details and features into benefits for end-users.
- Craft compelling messages across marketing channels to highlight the key benefits of Polly. These include: blogs, product descriptions, social media, and the company website.
- Create case studies, brochures, solution briefs and other collaterals to support multi-channel product marketing campaigns to build awareness, attract prospective customers and educate existing customers in the pipeline.
- Work with various teams internally - including Product, Sales and Customer Success to develop and implement the above strategies/campaigns.

**Requirements**:

- Bachelor’s / Masters in Bioinformatics, Biotechnology, Pharmacy or related discipline is preferred
- 0-2 years of business experience, preferably in the life sciences industry
- A good understanding of marketing concepts and practices
- Excellent interpersonal and communication skills, both written and verbal.
- Ability to interface with cross-functional teams including pre-sales, sales, customer success and product team to develop product communication strategies and material
- Highly motivated, dynamic and detail-oriented person with strong analytical skills.

**Good To Have**
- Working knowledge of R, Python, SQL
- Understanding of omics technologies

**Perks of working with us**
- Autonomy to work from anywhere. Only one rule - get things done
- Opportunity to work on creating India’s first life-sciences tech unicorn

We are proud to be an equal opportunity workplace and are an affirmative action employer. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

**Learn more about us**
- _Elucidata at a first glance_ is a good place to know about the industry and the opportunity
- What our team says _about the team at Elucidata_
- We are a _YourStory Tech 30 winner_
- _Our pitch at Tech 30_ about how biological data is crucial for humanity
- Our $14mn pre-series A _funding announcement_
- The founders - _Abhishek Jha_, _Swetabh Pathak_

**Salary**: Up to ₹40,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus
- Health insurance



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