Marketing Associate

2 months ago


Delhi Delhi, India Inc42 Media Full time

Inc42 Media is looking for a Marketing Associate who enjoys working in a fast paced environment and loves the challenge of discovering what makes consumers “click”.
A. Primary Responsibilities
Collaborate for product updates, content scheduling, in app templates, banners with designers, product teams and take it live
Assist Product Marketing Managers in optimizing User Flows for User Onboarding.
Collect insights using [Google Analytics, Amplitude, or MixPanel], on product/channel performance to create dashboards for diagnostic and descriptive analytics to be shared with the CTO and Product Managers
Ensure regular analytical updates [daily/weekly/monthly] in form of marketing reports or dashboards
B. Reporting & Operations
Create reports and insightful dashboards for marketing & editorial teams for daily, weekly, monthly reporting
Create interactive dashboards for key stakeholders for review of marketing journeys & content performance & audience engagement
Create, maintain & run the key processes for CRM, virtual events, customer success, telesales, product & content feedback, keeping all key stakeholders in loop
Work closely with the marketing and editorial teams to drive growth, creative experiment and audience engagement
Professional Traits
**A. Mandatory Skills**:
1+ years of experience in growth and/or content marketing. Preferably from modern digital media or content-first digital companies
Should have strong experience in Growth Marketing, Content Marketing, CRM, Analytical activities
Has demonstrated strong experience in driving growth and scaling engagement/conversion at a B2C company
**B. Preferable Skills**:
Experience in CMS like “WordPress”, “Magento”, “Shopify" would be of added
advantage for success in all these activities
Experience in working in a fast paced environment
About Inc42 Media
Inc42 is India’s leading digital media & research platform on a mission to build & serve India’s tech & startup economy.
Born in January 2015, Inc42 has become the leading source for news & analysis on India’s rapidly growing internet economy. Inc42, with over 30,000+ published stories, 50+ research reports, 100+ conferences & events & having featured 1000s of entrepreneurs, now reaches over 50 Mn+ tech leaders & professionals every month.
In 2020, we introduced Inc42 Plus, our membership program designed to help industry leaders & professionals stay ahead in India’s tech economy with premium tools & analysis. With 10,000+ members already, Inc42 Plus is now India’s fastest growing media subscription.
Recognized & cited globally by the likes of Quartz, Forbes, The Economist, The Huffington Post, Business Insider, CBInsights & more.


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