Mba Marketing Freshers

3 weeks ago

Panchkula, India Rednirus Digital Media Full time

1. **Market Research and Competitor Analysis**
- Conduct research on target audiences, industry trends, and competitors to support the marketing team’s strategy development.
- Collect and analyze data to identify new market opportunities, customer preferences, and industry benchmarks.
- Present findings in reports and presentations to aid in strategy planning and decision-making.

2. **Content Marketing Support**
- Collaborate with the content team to ensure that content is aligned with current trends, optimized for SEO, and resonates with the target audience.
- Monitor content performance and suggest improvements to enhance engagement and reach.

3. **Social Media Marketing**
- Support social media strategy by scheduling posts, monitoring engagement, and assisting with community management.
- Conduct analysis on social media performance and suggest strategies to increase followers, engagement, and brand awareness.
- Research industry-specific hashtags, trends, and influencer partnerships to improve social media reach.

4. **Digital Campaign Assistance**
- Assist in planning, executing, and optimizing digital marketing campaigns across channels such as Google Ads, social media ads, and display networks.
- Track and report on the performance of paid campaigns, analyzing metrics like click-through rates (CTR), conversion rates, and ROI.
- Identify opportunities for improvement in campaign strategy, including budget allocation and target audience refinement.

5. **Lead Generation and Conversion Tracking**
- Track and measure the performance of lead generation efforts, analyzing data to determine effectiveness.
- Work with the sales team to ensure smooth lead handover and support conversion efforts.

6. **SEO and SEM Optimization**
- Assist in keyword research, on-page SEO, and content optimization to improve organic search rankings.
- Collaborate with the SEO team to understand and implement best practices for increasing search engine visibility.
- Support SEM efforts by researching keywords, monitoring ad performance, and identifying optimization opportunities.
- Analyze campaign metrics such as open rates, click-through rates, and conversions, and recommend improvements for future campaigns.

8. **Data Analysis and Reporting**
- Use analytics tools such as Google Analytics, social media insights, and CRM systems to gather data on campaign performance.
- Prepare regular reports summarizing insights on website traffic, social media engagement, and other digital marketing metrics.
- Provide actionable insights based on data analysis to support ongoing marketing improvements.

9. **Collaboration with Internal Teams**
- Work closely with the sales, content, design, and SEO teams to ensure cohesive marketing efforts.
- Participate in brainstorming sessions and contribute fresh ideas to improve campaign creativity and effectiveness.
- Provide support to team members as needed to help deliver high-quality, coordinated campaigns.

10. **Continuous Learning and Professional Development**
- Attend webinars, workshops, or industry events as required to improve skills and stay competitive in the field.
- Implement new learnings and techniques to enhance personal performance and contribute to the overall team goals.

**Job Types**: Full-time, Permanent

Pay: ₹9,579.65 - ₹28,904.23 per month

**Benefits**:

- Cell phone reimbursement
- Internet reimbursement

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

Work Location: In person

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