Patient Engagement Associate

6 days ago

Chennai, India ICON plc Full time

At ICON, it’s our people that set us apart. Our diverse teams enable us to become a better partner to our customers and help us to fulfil our mission to advance and improve patients’ lives.

Our ‘Own It’ culture is driven by four key values that bring us together as individuals and set us apart as an organisation: Accountability & Delivery, Collaboration, Partnership and Integrity. We want to be the Clinical Research Organisation that delivers excellence to our clients and to patients at every touch-point. In short, to be the partner of choice in drug development.

That’s our vision. We’re driven by it. And we need talented people who share it.
If you’re as driven as we are, join us. You’ll be working in a dynamic and supportive environment, with some of the brightest and the friendliest people in the sector, and you’ll be helping shape an industry.

**The Role**:

- Liaising with the marketing team on current and upcoming projects, contributing to the formulation of digital outreach strategies. Assisting in creating online advertising materials.
- Launching optimized adverts through online channels to drive digital engagement for current projects as well as increase company and brand awareness.
- Enterprise-level knowledge and experience in Google Analytics and tag management solutions are essential. Ability to produce advanced reports and recommendations concerning current and future marketing and recruitment strategies. Experience with data visualization tools is highly desired.
- Monitoring and optimizing the performance of all digital marketing campaigns. Liaising with internal teams on project start-up requirements and during the study enrolment to deliver against the business target.
- Assisting in planning, implementing, and monitoring the ongoing company presence on online media platforms
- Assisting in creating high-quality digital marketing materials. Liaising with media agencies and external vendors to support patient recruitment initiatives.

**What you Need**:

- Minimum of 5 years of proven digital marketing experience, including a minimum of 2 years of advanced analytics and reporting expertise
- Bachelor's or equivalent education in marketing or Journalism preferred.
- Advanced computer skills including MS Office (e.g. Excel, PowerPoint)
- Sound interpersonal, verbal, and written communication skills
- Ability to communicate with team members clearly and concisely.
- Work successfully in a virtual global team.

**Benefits of Working in ICON**:
Our success depends on the quality of our people. That’s why we’ve made it a priority to build a culture that rewards high performance and nurtures talent.

We offer very competitive salary packages. And to keep them competitive, we regularly benchmark them against our competitors. Our annual bonuses reflect delivery of performance goals - both ours and yours.
We also provide a range of health-related benefits to employees and their families and offer competitive retirement plans - and related benefits such as life assurance - so you can save and plan with confidence for the years ahead.
But beyond the competitive salaries and comprehensive benefits, you’ll benefit from an environment where you are encouraged to fulfil your sense of purpose and drive lasting change.

ICON is an equal opportunity and inclusive employer and is committed to providing a workplace free of discrimination and harassment. All qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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