Marketing Officer Shri Ram Global School Whitefield

2 weeks ago

Bengaluru, India ShriRam Global School Whitefield Bangalore Full time

**Job title: Marketing Officer**

**Location: SHRI RAM GLOBAL SCHOOL WHITEFIELD BANGALORE**

**Job purpose**
- To support in raising the visibility of the School by carrying out an effective marketing and communications plan in order to:

- Attract new students across the School’s portfolio and publicize the strengths of the

Academic faculty, school facilities and services.
- Promote the profile of the School as a whole to external audiences.
- A small amount of out-of-hours working may be needed for special events.

**Main duties and responsibilities of Marketing Officer at SHRI RAM GLOBAL SCHOOL**

**Summary**:

- This is a role with a high level of accountability and the key measures of success are:

- The number of new enquiries generated and the conversion of enquiries through to enrolment.
- Building and sustaining strong and effective relationships with the parent body
- Retention across key transition points within the School Strategic Marketing
- Develop an in-depth knowledge of parent needs and of local market trends and developments
- Develop the whole school marketing strategy including product development, pricing, multichannel
- Communications plans and parent engagement programmes to support enrolment growth across the whole school
- Define effective parent engagement strategies and own the overall parent experience across all marketing and admissions touch points
- Implement advertising, communications and event activities to support recruitment and retention
- Responsible for the production of the annual school magazine
- Develop and execute effective PR initiatives across digital and off-line channels which build positive brand awareness
- Contribute into school website including content and customer experience and the school’s social media channels
- Develop effective parent engagement programmes and regularly interact with parents to build insights and positive relationships
- Develop and manage relationships with feeder schools to support enrolment growth
- Identify relevant community-based initiatives in which the school can play a relevant part, to support awareness / positive brand perception etc.
- Work collaboratively with school colleagues and admissions team, contribute to sharing of best practice.
- Set agenda, chair and minute fortnightly internal strategic marketing meetings with the Senior Leadership Team
- Any other duties, as required regularly or occasionally, to ensure the smooth running of marketing, admissions and the Schools
- Website and other e-marketing communications

**Any references for the same will be appreciated.**

Job Types**:Regular / Permanent**

Job Location**:Samethanahalli, Naganayakanakote, Whitefield, Bengaluru, Karnataka 560067**

**Regards**

**Rashmi**

**Job Type**: Regular / Permanent

Pay: From ₹50,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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