Marketing Officer Shri Ram Global School Whitefield

7 days ago

Bengaluru, Karnataka, India ShriRam Global School Whitefield Bangalore Full time

Job title:
Marketing Officer

Location:
SHRI RAM GLOBAL SCHOOL WHITEFIELD BANGALORE

Job purpose

  • To support in raising the visibility of the School by carrying out an effective marketing and communications plan in order to:
  • Attract new students across the School's portfolio and publicize the strengths of the
Academic faculty, school facilities and services.

  • Promote the profile of the School as a whole to external audiences.
  • A small amount of outofhours working may be needed for special events.

Main duties and responsibilities of Marketing Officer at SHRI RAM GLOBAL SCHOOL

Summary:

  • This is a role with a high level of accountability and the key measures of success are:
  • The number of new enquiries generated and the conversion of enquiries through to enrolment.
  • Building and sustaining strong and effective relationships with the parent body
  • Retention across key transition points within the School Strategic Marketing
  • Develop an indepth knowledge of parent needs and of local market trends and developments
  • Develop the whole school marketing strategy including product development, pricing, multichannel
  • Communications plans and parent engagement programmes to support enrolment growth across the whole school
  • Define effective parent engagement strategies and own the overall parent experience across all marketing and admissions touch points
  • Implement advertising, communications and event activities to support recruitment and retention
  • Responsible for the production of the annual school magazine
  • Develop and execute effective PR initiatives across digital and offline channels which build positive brand awareness
  • Contribute into school website including content and customer experience and the school's social media channels
  • Develop effective parent engagement programmes and regularly interact with parents to build insights and positive relationships
  • Develop and manage relationships with feeder schools to support enrolment growth
  • Identify relevant communitybased initiatives in which the school can play a relevant part, to support awareness / positive brand perception etc.
  • Work collaboratively with school colleagues and admissions team, contribute to sharing of best practice.
  • Set agenda, chair and minute fortnightly internal strategic marketing meetings with the Senior Leadership Team
  • Any other duties, as required regularly or occasionally, to ensure the smooth running of marketing, admissions and the Schools
  • Website and other emarketing communications

Any references for the same will be appreciated.

Job Types
:
Regular / Permanent

Job Location
:
Samethanahalli, Naganayakanakote, Whitefield, Bengaluru, Karnataka 560067

Regards

Rashmi

Job Type:
Regular / Permanent

Pay:
From ₹50,000.00 per month

Benefits:

  • Provident Fund

Schedule:

  • Day shift

Supplemental pay types:

  • Performance bonus

Ability to commute/relocate:

  • Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)

Experience:

- total work: 1 year (preferred)

Work Location:
In person

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