Performance Marketing Expert
6 months ago
**Job Title**:Performance Marketing Expert
**Location - Kolkata (WFO)**
**Experience **:minimum of 2 years of experience in lead generation and PPC
**Salary : upto 40k**
**Job timing : 10 am to 7 pm**
**Responsibilities**:
- Develop and execute performance marketing strategies to drive lead generation and customer acquisition.
- Manage and optimize PPC campaigns across various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
- Conduct keyword research, ad copywriting, and A/B testing to improve campaign performance.
- Analyze campaign data and provide actionable insights to optimize performance and achieve KPIs.
- Utilize LinkedIn Sales Navigator to identify and target relevant audiences for lead generation campaigns.
- Collaborate with cross-functional teams including design, content, and analytics to align marketing efforts and achieve business objectives.
- Stay updated on industry trends and best practices in performance marketing and PPC advertising.
**Requirements**:
- Bachelor's degree in Marketing, Advertising, or related field.
- Minimum of 2 years of experience in performance marketing with a focus on lead generation and PPC.
- Proven experience managing PPC campaigns across Google Ads, Facebook Ads, and LinkedIn Ads.
- Proficiency in analytics tools such as Google Analytics, Google Tag Manager, and LinkedIn Sales Navigator.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and collaboration skills.
- Self-motivated with the ability to work independently and as part of a team in a fast-paced environment
Pay: ₹15,000.00 - ₹40,000.00 per month
Schedule:
- Day shift
- Fixed shift
- Morning shift
Application Question(s):
- Please share current Salary inhand..
- How much Experience in PPC ???
**Experience**:
- total work: 2 years (preferred)
Work Location: In person
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