Performance Marketer
2 months ago
**Key Responsibilities**:
- **Campaign Strategy & Execution**:
- Plan, manage, and execute performance marketing campaigns across various platforms, including Google Ads, Facebook Ads, Instagram, and others.
- Define campaign objectives, target audience, and KPIs to achieve business goals.
- **Data Analysis & Optimization**:
- Monitor, analyze, and optimize campaigns to improve ROI, conversion rates, and other key metrics.
- Utilize A/B testing, audience segmentation, and creative variations to enhance campaign performance.
- **Budget Management**:
- Effectively manage and allocate campaign budgets to maximize results.
- Track spending and ensure campaigns stay within budget while achieving desired results.
- **Content & Creative Coordination**:
- Collaborate with content creators, designers, and copywriters to develop high-quality ad creatives and landing pages.
- Ensure that all content aligns with the brand's messaging and is optimized for each platform.
- **Reporting & Insights**:
- Prepare and present detailed performance reports on campaign outcomes.
- Provide actionable insights and recommendations for future campaigns based on data analysis.
- **Market Research & Trend Analysis**:
- Stay updated with the latest digital marketing trends, platform updates, and competitor activities.
- Implement new strategies to stay ahead of the competition and meet evolving customer needs.
**Qualifications**:
- Bachelor's degree in Marketing, Business, or a related field.
- 1-3 years of experience in performance marketing, preferably in a fast-paced environment.
- Proficiency in using tools such as Google Analytics, Google Ads, Facebook Ads Manager, and other performance marketing platforms.
- Strong analytical skills with a data-driven approach to problem-solving.
- Excellent communication and collaboration skills.
**Benefits**:
- Competitive salary based on experience and skills.
- Opportunities for professional growth and development.
- Friendly and collaborative work environment.
**Job Types**: Full-time, Permanent
Pay: ₹10,000.00 - ₹25,000.00 per month
**Benefits**:
- Provident Fund
Schedule:
- Day shift
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
Application Deadline: 12/10/2024
Expected Start Date: 10/10/2024
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