Social Media Executive
3 weeks ago
**Responsibilities**:
**Content Creation and Curation**:
- Develop engaging and shareable content across various social media platforms.
- Curate relevant industry content to share with the audience.
- Ensure brand consistency in all posts and communications.
**Social Media Management**:
- Manage and grow our social media profiles and presence, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and other relevant platforms.
**Community Engagement**:
- Foster and maintain relationships with our online community.
- Respond to comments, messages, and inquiries promptly and professionally.
- Identify opportunities for community engagement and initiate relevant discussions.
**Campaign Development**:
- Plan and execute social media campaigns aligned with marketing strategies.
- Track, measure, and analyze the success of campaigns using analytics tools.
**Social Media Advertising**:
- Collaborate with the marketing team to create and implement paid social media advertising campaigns.
- Optimize ad performance based on data and insights.
**Analytics and Reporting**:
- Monitor and analyze social media metrics to assess the effectiveness of campaigns.
- Generate reports showcasing key performance indicators and provide actionable insights.
**Stay Updated on Industry Trends**:
- Stay informed about the latest trends, technologies, and tools in social media marketing.
- Recommend and implement new strategies to enhance our social media presence.
**Requirements**:
- Bachelor’s degree in Marketing, Communications, or related field (preferred).
- Proven work experience as a Social Media Executive or similar role.
- Familiarity with social media management tools (e.g., Hootsuite, Buffer).
- Strong understanding of social media algorithms and best practices.
- Excellent written and verbal communication skills.
- Creative thinker with the ability to generate innovative ideas.
- Ability to work independently and as part of a team.
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (required)
- total work: 1 year (preferred)
License/Certification:
- Digital marketing (required)
Ability to Commute:
- Kandivali, Mumbai, Maharashtra (required)
Ability to Relocate:
- Kandivali, Mumbai, Maharashtra: Relocate before starting work (required)
Work Location: In person
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