SEO Executive and PPC

3 months ago


Gurugram Haryana, India Geetanjali Homestate Pvt. Ltd. Full time

**Primary Duties & Responsibilities**:

- Perform full keyword research and develop related strategies
- Build & optimize PPC campaigns
- Define, monitor, and analyze trends
- Develop paid search strategy and determine KPIs for each recommendation
- Communicate effectively across the organization, internally and externally
- Actively test and analyze targeting criteria (keywords and audiences), ad creatives, landing pages, and bid strategies to drive results in line with campaign goals
- Actively work to improve site speed and page ranking
- Communicate performance results and strategy recommendations
- Identify and maximize new opportunities for growth
- Think creatively to develop innovative tactics and strategies that drive results
- Follow industry trends, drive innovation, and contribute to case studies, blog articles, and training
- Contribute to projects, process changes, and roll-outs
- Learn from our staff of industry experts and multiple e-learning resources
- Create monthly and quarterly business reviews & other executive-facing presentations that outline performance, insights from testing, and key strategic opportunities

**Desired Qualifications & Requirements**:

- Reliability, high energy, and great work ethic are a must
- Desire to never stop learning is a must
- Proficient in Google, Bing, Facebook, and Instagram Ads manager
- Proficient in digital analytics platforms (e.g. Google, Databox, Lucky Orange, etc.)
- Experience with technical SEO (e.g. able to implement structured markup, provide detailed instructions for handling server errors and poor page speed, etc.)

**Job Types**: Full-time, Permanent

**Salary**: ₹25,000.00 - ₹80,000.00 per month

Schedule:

- Day shift

**Experience**:

- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

**Speak with the employer**

+91 9821457305



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