Digital Marketing
2 months ago
**Job Summary**:
**Job Responsibilities/Duties**:
**Social Media Management**:
- Create engaging and high-quality content for various social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
- Develop a consistent posting schedule and manage social media calendars.
- Schedule and publish social media posts across multiple platforms using tools such as Canva.
- Engage with followers, respond to comments and messages, and manage community interactions.
- Track social media analytics and optimize content for higher engagement.
**Ad Campaigns and Tracking**:
- Develop, submit, and monitor paid social media ads (Facebook Ads, Instagram Ads, Google Ads, etc.).
- Set up conversion tracking for campaigns and analyze performance to drive optimizations.
- Identify opportunities for ad targeting and retargeting to maximize ad spend.
**Content Strategy and Digital Marketing**:
- Assist with the creation of digital marketing strategies to drive brand awareness, customer acquisition, and loyalty.
- Collaborate with the team to develop and refine content strategies that align with brand messaging and goals.
- Conduct market research and competitor analysis to identify trends and opportunities for brand positioning.
- Track key performance metrics across campaigns and report results.
**SEO and Website Support**:
- Collaborate on strategies to improve website SEO and organic traffic.
- Support content updates and improvements for the website using WordPress or similar platforms.
**Other Digital Marketing Efforts**:
- Provide analytical reporting of campaigns to stakeholders
- Implement and manage campaigns that contribute to business growth, including promotions and giveaways.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Assist with influencer partnerships and other marketing collaborations.
**Qualifications**:
- Bachelor's degree or equivalent in marketing
- 2+ years of experience in digital marketing, social media management, or similar roles.
- Proficiency in social media platforms, scheduling tools, and ad management tools.
- Proven experience in managing paid social media campaigns and tracking conversions.
- Knowledge of SEO, keyword research, and web analytics.
- Experience with digital ad platforms (Google Ads, Facebook Ads, etc.).
- Excellent written and verbal communication skills.
- Strong analytical skills with the ability to interpret data and optimize marketing strategies.
- Ability to work independently and manage multiple tasks and projects effectively.
- Creative mindset and proactive approach to problem-solving.
- Familiarity with tools like Canva or Adobe Creative Suite is a plus.
**Other Information**:
- This is a remote, part-time (20-30 hours per week) freelance position.
- Flexible working hours based on project deliverables.
- Compensation will be discussed based on experience and skills.
**Compensation**:
- ₹10,000 - 15,000 (per month) (estimate)
- Bonus based on performance and results.
Please include your work portfolio on your resume, along with your work achievements.
**Job Types**: Part-time, Freelance
Contract length: 3 months
Pay: ₹10,000.00 - ₹15,000.00 per month
Supplemental Pay:
- Performance bonus
**Experience**:
- total work: 2 years (required)
Work Location: Remote
Application Deadline: 21/10/2024
Expected Start Date: 01/11/2024
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