Marketing Associate
6 months ago
**ROLE**: Marketing Associate
**INDUSTRY**: Marketing
**LOCATION**: Remote
**About Pangolin**:
Pangolin transforms purpose-driven tech brands into market leaders. Specializing in Tech for Good B2B SaaS sectors, we leverage strategic branding, innovative design, and high-growth marketing to craft impactful solutions. Our approach is tailor-made for those ready to challenge the status quo, ensuring that our client's brand not only stands out but leads with purpose. Join us, and let's make a tangible difference together.
**Roles & Responsibilities**:
- Monitoring the progress of key marketing projects both internally & externally, reporting & timely communicating any lapses or red flags.
- Making presentation decks, ranging from research, strategy, insights derivation & campaign planning to aid the strategy & marketing team.
- Being an integral part of the content ideation, campaign planning meetings, and contributing with out-of-the-box thinking.
- Providing regular administrative & coordination support to the marketing and strategy team
- Support cross-team initiatives to document processes and streamline operations for the team
- Develop and execute an impactful mix of marketing strategies and tactics with a focus on demand generation, content marketing, and PR strategies to create brand awareness
- A high degree of analytical rigor, strategic mindset, and business acumen, written and verbal communication skills with confidence in presenting;
Requirements/Desired Skills:
- Marketing Campaigns - Experience in ideating & implementing marketing campaigns on digital as well as traditional mediums
- Advertising - Experience in collecting & analyzing consumer behavior to identify new opportunities for advertising
- Daily Project Management - Experience in coordinating with the Marketing Design and Content teams to create deliverables on time. Knowledge of keeping organized records of marketing metrics and results of past campaigns
**Sectoral Knowledge**
- B2B SaaS: Understanding of software as a service model, market strategies, and customer engagement specific to B2B technologies.
- Technology and Innovation: Knowledge of tech industry trends, innovation processes, and the tech-for-good movement.
- Digital Marketing: Familiarity with digital marketing strategies tailored to technology products, including social media, SEO, and content marketing.
- Sustainability and Social Impact: Awareness of how technology can contribute to societal benefits, such as through sustainable practices or social entrepreneurship.
**Professional Experience**:
- A degree in Business, Marketing, or a related field preferred
- Experience working in an agency or client marketing team, with (ideally) 2+ years’ experience.
Pay: ₹30,000.00 - ₹35,000.00 per month
**Benefits**:
- Flexible schedule
- Health insurance
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
- Work from home
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Yearly bonus
Application Question(s):
- What is your current CTC?
- What is your expected CTC?
**Experience**:
- total work: 1 year (required)
Work Location: Remote
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