SEO Executive
3 months ago
**Responsibilities**:
- Maintain a social media calendar and relevant creative and engagement activity on all social accounts
- Write crisp, clean, and engaging social copy to promote new and existing content
- Ideate and execute moment marketing and topical campaigns
- Collaborate with the design and video teams to produce high-quality creative graphics, GIFs and videos that are on-brand and follow company style guidelines
- Partner with PR, SEO, Content Marketing, and other related teams to streamline tasks and communicate effectively
- Monitor and analyze current social/digital trends including regular competitor analysis
- Respond to engagement-driven user comments creatively and notify the ORM team of any feedback or complaints across all social channels
- Repurpose blog posts, infographics, whitepapers, and other assets to create channel-specific microcontent
- Keep pace with social media and internet marketing industry trends and developments
- Maintain social media reporting on a weekly/monthly basis and send out updates and insights to the management team
**Requirements/skills**:
- Bachelor's degree, Business Administration, or related field; Master's degree preferred.
- Demonstrable 2+ years of business social media experience and strong knowledge of the social media landscape
- Strong portfolio of creative, advertising, social media or brand marketing work
- Passion for creating social-first content, with a proven ability to think strategically about creative content and implement it on a tactical level
- Strong written and verbal English communication skills
- Experience with a social publishing tool such as Hootsuite, Buffer, etc.
- Understanding of digital marketing best practices, including content management, brand voice, buyers’ journey, and customer personas
- Familiarity running paid campaigns on Facebook, LinkedIn and Twitter Experience in B2B marketing, video production, and other multimedia, Medium, Pinterest, and/or Instagram is a plus.
Pay: ₹20,000.00 - ₹25,000.00 per month
**Education**:
- Bachelor's (required)
**Experience**:
- SEO: 1 year (required)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (required)
Work Location: In person
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