SEO & PPC Expert

3 weeks ago


Sahibzada Ajit Singh Nagar Ludhiana Punjab, India IT Infonity Full time

We are seeking an experienced Digital Marketing Specialist to join our marketing team. Qualified applicants will have direct SEO and PPC experience, as well as a broad understanding of digital marketing principles.

**Responsibilities**:

- Strategize, plan, and execute SEO, pay-per-click, and social media.
- Craft and manage PPC campaigns in Google Adwords.
- Define content development, syndication, distribution, and link-building strategies.
- Draft detailed SEO site audits and reports to ensure that they consistently adhere to SEO best practices.
- Analyze and translate data from web analytics into actionable plans.
- Advise on SEO best practices.
- Create digital marketing plans.
- Work with internal team to ensure that design, development, content strategy is contributing to the success of our clients and company website overall digital marketing goals and plans.
- Daily and weekly reporting and communication regarding campaign development, timelines, analysis, and results.
- Manage digital advertising budget and spend, including bid management.
- Execute bid changes based on pacing and performance.
- Ensure alignment between paid search and organic search strategies.
- Advise on content types, topics, and keywords to explore to maximize clients’ search rankings.
- Provide training to others in the organization on issues important to SEO.
- Constantly monitor and communicate changes in industry trends and search engine algorithms both internally and to clients.

**Salary**: ₹20,000.00 - ₹40,000.00 per month

Schedule:

- Day shift
- Monday to Friday
- Morning shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

Application Deadline: 29/03/2024
Expected Start Date: 08/04/2024


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