SEO Smo Expert

6 months ago

Lucknow, India theDevMasters Full time

Job Description for SEO SMO Expert:
Title: SEO SMO Expert

Overview:
As an SEO SMO (Search Engine Optimization Social Media Optimization) Expert, you will be responsible for optimizing our online presence and increasing visibility across search engines and social media platforms. Your expertise in both SEO and SMO strategies will be vital in driving organic traffic, improving rankings, and enhancing brand awareness. You will work closely with the marketing and content teams to implement effective strategies to maximize our online performance.

**Responsibilities**:
1. Develop and execute comprehensive SEO strategies to improve organic search rankings and visibility on major search engines.

2. Conduct keyword research to identify relevant search terms and create targeted content to attract the right audience.

3. Optimize on-page elements, including meta tags, headings, and content, to improve search engine visibility and click-through rates.

4. Stay up-to-date with the latest SEO trends, algorithm updates, and best practices, and implement them into our strategies.

5. Analyze website performance using tools like Google Analytics and Search Console to identify areas for improvement and growth opportunities.

6. Conduct competitor analysis to benchmark performance and develop insights for refining our SEO SMO strategies.

7. Collaborate with the social media team to develop and execute effective SMO campaigns across various platforms.

8. Monitor social media trends and engagement metrics, providing recommendations to enhance social media presence.

9. Manage and optimize social media profiles to ensure consistent branding and messaging.

10. Implement link-building strategies to improve website authority and domain ranking.

11. Collaborate with the content team to ensure SEO-friendly content creation and distribution.

12. Monitor and report on key SEO SMO performance metrics regularly.

13. Utilize A/B testing to refine and optimize website and social media elements for better conversion rates.

14. Stay informed about industry changes and advancements in SEO and SMO practices.

**Requirements**:
1. Proven work experience as an SEO SMO Specialist or similar role.

2. In-depth knowledge of search engine algorithms, ranking factors, and best practices.

3. Familiarity with social media platforms and their respective algorithms.

4. Proficiency in SEO tools, such as Google Analytics, Google Search Console, SEMrush, or Moz.

5. Strong analytical skills and the ability to interpret data to make informed decisions.

6. Excellent understanding of keyword research and content optimization.

7. Demonstrated experience in creating and executing successful SEO SMO strategies.

8. Solid understanding of social media marketing trends and tactics.

9. Exceptional communication and collaboration skills to work effectively with cross-functional teams.

10. Bachelor's degree in marketing, communications, or a related field (preferred but not mandatory).

As an SEO SMO Expert, you will play a pivotal role in increasing our online presence and ensuring our brand reaches the right audience through both search engines and social media platforms. Your expertise will drive organic growth and contribute to the overall success of our digital marketing efforts.

Pay: From ₹20,000.00 per month

**Benefits**:

- Leave encashment
- Paid sick time

Schedule:

- Day shift
- Weekend availability

Supplemental pay types:

- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Lucknow, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- must provide proof of work like URL, WEBSITE, SOCIAL MEDIA ACCOUNT, DOCUMENTS ON GOOGLE SHARED DRIIVE, LINKDIN

**Education**:

- Bachelor's (preferred)

**Experience**:

- total work: 2 years (preferred)
- SEO: 2 years (preferred)

**Speak with the employer**
+91 9890875130

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