Performance Marketer
2 months ago
Kalvium is a mission driven company helping make the world’s education more relevant and engaging. We believe it takes a self-driven team committed to our core values to achieve this goal. We have raised our seed round of investment from more than 30 top tech entrepreneurs and global tech leaders who share our vision for the tech talent of the future.
**The role: Performance Marketer**
**What will you do?**
- As a performance marketer across organic & paid channels, you will:
- Manage budgets and campaigns across paid digital channels for lead-generation
- Plan, set up and optimise paid campaigns across multiple online platforms
- Manage campaigns on a daily basis and tweak them to improve effectiveness
- Collaborate across channels (website, social, YT etc.) & identify growth areas
- Identify and monitor important KPIs.
- Test & optimise campaign variables (ad creatives, descriptions, landing pages, etc.)
- Prioritise growth channels to efficiently convert traffic to leads to applicants.
- Identifying and testing new channels to continue to meet or exceed established critical metrics.
**Requirement**
- 4-6 Years of experience as a performance marketer / growth hacker.
- In-depth & hands-on knowledge of setting-up, reviewing and revising campaigns on the key platforms - Google, Meta, Linkedin, Twitter & also affiliates.
- In-depth & hands-on practical knowledge of web analytics and A/B testing tools
- Outstanding analytical and problem-solving skills.
- Good communication skills and collaboration.
- Good sense of humor :)
**Kalvium core values**
- Core Value: We obsess on student experience and outcomes above all.
- Value 1: We respect and trust each other. We disagree with candour and courtesy
- Value 2: We improve things regularly, rather than chase perfection
- Value 3: We seek out technology leverage to accelerate our mission
- Value 4: We are pirates who challenge and change the status quo, and enjoy doing so.
**Perks & Benefits**
- Competitive salary and the opportunity to be part of an impactful movement to transform higher education for the better
- Challenging role designed to significantly enhance professional profile and skills. You will work closely with the founders and the founding team.
- An awesome work culture that helps you thrive
**Base Location: Bengaluru**
- **********
Workplace Type
- In-Office
Employment Type
- Full-Time
Industry Type
- Education / Teaching / Training
Experience Level
- Mid-Senior-Level
Work Experience (years)
- 1 - 8 years
Education
- Any Graduate
**Skills**:
Campaigns
Platforms
A/B Testing
Analytics
Digital
Skills
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