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Digital Marketing Executive

4 weeks ago

Navi Mumbai Maharashtra, India C G Parivar Pvt Ltd. Full time

Roles and Responsibilities
- Ø Implement digital marketing strategies aligned with Business Requirement of Leads Segment & State Wise

Ø Implement strategies to generate leads through various digital channels and convert them into customers.

Ø Identify target audiences and define appropriate channels and tactics to reach them effectively to provide the leads with minimum CPL

Ø manage Ads campaigns and content, ensuring it aligns with current marketing initiatives and strategies to achieve targeted leads with minimum CPL.

Ø Conduct keyword research and analysis to improve Mobile App Installs through Google Ads

Ø Plan, set up, and manage paid advertising campaigns (e.g., Google Ads, Facebook Ads (For MG)) to reach target audiences.

Ø Monitor ad performance, optimize campaigns, and allocate budgets effectively to achieve desired outcomes.

Ø Utilize analytics tools to track, measure, and report on the performance of digital marketing campaigns.

Ø Sharing Valuable and Trends Ads with the management to start new ads strategy for the growth and conversion

Ø Creating various types of Audience based on segment and leads requirement by Ops team

Ø Manage digital marketing budgets effectively, ensuring efficient allocation and optimal utilization of resources.

Ø Execute additional responsibilities towards Social media, SEO activities as and when needed by the department

Ø Internal co-ordination with Teams to improve the conversion and leads

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹40,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off
- Provident Fund

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

Work Location: In person