Marketing Executive
6 months ago
**Job Title**: Marketing executive
**Nature of job**: Full time
**Location**:Jabalpur, MP
**Travel Required**:Yes
**Probation period**: Six months
**Start date**: As soon as possible
**Role and Responsibilities**:
**1. Market research and competitor analysis**: Devise innovative marketing strategies, researching competitor analysis, and keeping up with current market trends for offline and online marketing.
**2. Marketing to doctors and retailers**:Bring brand services and products to doctors, distributors and retailers for various product ranges such as extract capsules, herbal powders, herbal oils and more.
**3. Marketing strategies**: Play a key role in team in executing various marketing strategies (online and offline) and campaigns for products and services.
**4. Digital marketing aptitude**: Bringing digital mindset to company and lead with enhancing brand online presence. Support team to direct consumer channels to online platforms.
**5. Customer reviews**:Collating data on buying behavior of customers, analyzing and recording the same. Using testimonies and reviews on different platforms for brand promotion.
**6. Participate in exhibitions and events**: Support in planning and execution of virtual and offline company events. Bringing efficacious ideas to the team devise and execute campaigns and mini campaigns.
**7. Customer database**: Preparing and maintaining customer database on a regular basis**. **Extracting and analyzing patterns, identifying areas of improvements and implementing necessary optimization methods.
**EDUCATIONAL QUALIFICATIONS AND EXPERIENCE**
**1. **Bachelor’s in pharmacy /Diploma in Pharmacy or a relevant qualification in pharmacy
**2. **Work experience - 2 years in an ayurvedic/pharmaceutical/cosmetics company
**OTHER REQUIREMENTS**
**1. **Experienced in various marketing models for herbal companies or relevant industry
**2. **Customer centric thought process
**3. **Self-starter and self-motivated
**4. **Proficient in MS Excel, MS Word and PowerPoint
**5. **Proficient in English speaking and writing
**6. **Disciplined, punctual and professional at workplace environment
**7. **Openness to travel
**SALARY AND ALLOWANCES**
**1. **Salary on probation: INR9000 to INR12000 based on experience and skills
**2. **Salary after probation: INR11000 to INR14000 based on experience, skills and performance duration probation
**3**. Performance bonus based on skills and sales
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
**Education**:
- Diploma (preferred)
**Experience**:
- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person
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