Creative Copywriter

5 months ago

Chandigarh Chandigarh, India Re'equil India Private Limited Full time

Crafting Compelling Copy: Create persuasive and engaging copy that effectively communicates the benefits and features of products or services to drive sales.
- Understanding Target Audience: Conduct research to understand the target audience's demographics,interests, and pain points to tailor messaging accordingly.
- Collaborating with Marketing Team: Work closely with the marketing team to align copy with overall marketing strategies and campaigns.
- Writing Clear and Concise Copy: Produce clear, concise, and error-free copy that adheres to brand guidelines and maintains consistency across all communication channels.
- Optimizing for Conversion: Employ best practices in copywriting and utilize persuasive techniques to optimize copy for maximum conversion rates.
- A/B Testing: Participate in A/B testing initiatives to refine copy and improve performance metrics.
- Staying Updated: Keep abreast of industry trends, competitor strategies, and best practices in copywriting to continuously improve skills and techniques.
- Preferred Qualifications / Experience _:_
- Proven Experience: Demonstrated experience in copywriting for sales, preferably in a marketing or advertising agency setting.
- Excellent Writing Skills: Strong command of the English language with impeccable grammar, punctuation, and spelling.
- Creativity: Ability to think creatively and generate innovative ideas to capture audience attention and drive engagement.
- Understanding of Marketing Principles: Familiarity with marketing principles, including branding, messaging, and consumer behavior.
- Attention to Detail: Meticulous attention to detail to ensure accuracy and consistency in all written materials.
- Deadline-Oriented: Ability to work efficiently under tight deadlines and manage multiple projects simultaneously.
- Adaptability: Willingness to adapt to feedback and iterate on copy to meet changing business needs and goals.
- Knowledge of SEO: Basic understanding of search engine optimization (SEO) principles and how they impact copywriting for online channels.
- Portfolio: A strong portfolio showcasing previous work samples demonstrating the ability to write compelling sales copy that drives results.
- Bachelors Degree: A bachelors degree in English, marketing, communications, or a related field is typically preferred, but not always required depending on experience and skills.

**Job Types**: Full-time, Permanent

**Salary**: ₹30,000.00 - ₹45,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Day shift
- Monday to Friday

**Experience**:

- total work: 1 year (required)

Work Location: In person

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