Creative Writing Strategist, India

2 weeks ago

Mumbai, India Netflix Full time

Mumbai, India- Creative Content- Netflix is building the world’s leading entertainment platform, offering great films and series that push the boundaries of storytelling and delight members of all ages and tastes across the world. Our team, Creative Writing Strategy, shapes the words that guide members to the content that is right for them.

**Responsibilities**:

- You'll be expected to write and oversee clear, engaging, accurate copy in English and at least one major Indian language. In addition to executing writing tasks yourself, you'll work with a talented team of entertainment writers, editors, and colleagues across the globe to build context around titles and help connect users to the content they love.

You’ll work with a Managing Editor to ensure that projects are adequately resourced with the right writers, and you’ll ensure that external resources (vendors) have access to relevant information and provide editorial guidance for high-priority titles. You’ll also collaborate closely with other stakeholders to gather insight on Netflix original language content and support the writing efforts to bring this content to a global audience.

**What Will Help You Succeed**:

- Deep content and cultural knowledge about Indian movies and series, including current trends in entertainment. Simply put, you’re a superfan who’s excited to write about film and TV from the region — and help Netflix members around the globe get excited about it, too.
- Experience and comfort collaborating with multifaceted digital production teams.
- A love of language. Even though you’re an expert with deep knowledge, you’ll always write with an empathetic understanding of a broader audience in mind. You must be comfortable with rigorous editing, tight deadlines and workshopping copy with a team of writers and editors.
- Flexibility and versatility as a writer. Whether the assignment at hand is a trailer script for highbrow film, a synopsis for blockbuster rom-com or an animated educational series for kids, you understand that different types of content should have copy tailored to their respective tones.
- A commitment to our team’s core values, like candid feedback, passion and curiosity.
- Experience with creating at scale and working with outsourcing models.
- Innovative thinking. We’re looking for someone who’s constantly looking for ways to improve the member experience through experimentation and testing.

**Key responsibilities**:

- Align with stakeholders on creative briefs to ideate, oversee and/or execute copy for high-touch, high-priority titles on the service. This could pertain to films, series, games, trailers, and other copy found on the product
- Create and supervise creative briefs for external vendors working on high-touch titles
- Contribute to innovation initiatives and give feedback to continuously improve writing tools and workflow
- Share context around specific markets and initiatives with cross-functional partners and Managing Editors — these include presentations, regular syncs with partners, etc.
- Work with the Managing Editor to continuously update documentation for writing standards and quality control, including sensitive language style guides, regional workflow, etc.
- Audit and provide feedback on writing tasks executed by external partners. This includes regularly reviewing synopses and other relevant writing tasks, completing scorecards, providing meaningful and actionable feedback to partners, and escalating concerns to the Managing Editor as needed

**Key Qualifications**:

- 10+ years experience in writing and editing in creative spaces, such as consumer-focused copywriting, short-form digital, scriptwriting or entertainment journalism
- Full native fluency in English and at least one major Indian language
- Strong business acumen and proven stakeholder management skills
- A nuanced perspective on Indian media
- Independent and self-motivated working style
- Mastery of AP style
- Excellent organizational skills
- Outstanding communication skills

**Good-to-Haves**:

- Recently published examples of film/television criticism or culture writing
- Experience working with global brands
- Experience with AB testing
- Management experience

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