Google Adwords
6 months ago
**Job description**:
We are seeking a skilled and experienced Google AdWords Expert to join our digital marketing team. As a Google AdWords Expert, you will be responsible for creating, managing, optimizing, and analyzing Google AdWords campaigns to drive relevant traffic, generate leads, and maximize conversions for our clients' businesses.
**Key Responsibilities**:
- Campaign Strategy: Develop effective Google AdWords strategies aligned with clients' business objectives and target audience to achieve desired results.
- Keyword Research: Conduct in-depth keyword research to identify relevant and high-performing keywords for ad campaigns.
- Ad Creation: Create compelling and engaging ad copies that resonate with the target audience and drive clicks and conversions.
- Campaign Management: Set up and manage Google AdWords campaigns across various platforms (Search, Display, Video, Shopping, etc.) to ensure maximum ROI.
- Budget Allocation: Monitor and allocate budgets effectively to achieve the best possible results within the specified CTC range.
- A/B Testing: Continuously test and optimize ad creatives, landing pages, and campaign settings to improve performance.
- 7 Performance Analysis: Analyse campaign data, draw insights, and provide actionable recommendations for improving campaign performance and achieving KPIs.
- Conversion Tracking: Implement and monitor conversion tracking to measure the success of campaigns accurately.
- Competitor Analysis: Conduct regular competitor analysis to stay informed about the industry landscape and identify new opportunities.
- Reporting: Prepare regular reports showcasing campaign performance and progress to clients and internal stakeholders.
**Requirements**:
- Minimum 2 years of hands-on experience in Google AdWords and digital marketing.
- Proficiency in creating and managing Google AdWords campaigns across various platforms.
- Strong analytical skills and the ability to derive insights from campaign data.
- Knowledge of SEO, SEM, and other digital marketing channels is an advantage.
- Excellent communication and presentation skills.
- Updated with the latest trends and best practices in digital marketing.
- Google AdWords certification is preferred.
**Working Days** - 6 days working
**Weekly Off**:
- All Sundays and 3rd Saturday
**Salary**: ₹200,000.00 - ₹400,000.00 per year
Schedule:
- Day shift
Application Question(s):
- Current Salary in hand?
Expected Salary in hand?
Notice Period?
**Experience**:
- Client Coordination: 1 year (preferred)
- Google Ads: 1 year (preferred)
- Digital Marketing Agency: 1 year (preferred)
**Language**:
- English (required)
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