PPC Executive
7 months ago
**Location**:Lower Parel, Mumbai
**Experience**:2+ years
**CTC**:2 to 3.5 lac pa
**Responsibilities**:
- Ensure PPC campaigns are up and optimized according to brief and best practice guidelines
- Manage medium to large-sized PPC budgets
- Should be able to create campaigns for Search, Display, Apps Install and PLA
- Work with the Content and Marketing team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion is possible
- Perform keyword research and manage all bid management
- Work with the marketing team to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy
- Analyze activity and performance of all paid search campaigns and report findings back to the marketing team.
**Required Skills**:
- 2-3 years of experience in a similar role.
- Proven track record in driving successful PPC and paid search campaigns.
- Strong working knowledge of Google AdWords and all other paid platforms
- Google AdWords certification preferable (Search is must)
- Strong attention to detail
- Effective communication and reporting skills
- Strong track record in managing medium to large-sized budgets
- Strong numerical and analytical skills
- Good working knowledge of Google Analytic
- Effective account management skills
CeX WeBuy Entertainment Pvt.Ltd.
B-1, Ground Floor, Todi Estate
Sunmill Compound
Lower Parel
Mumbai
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