B2b Saas Content Writer

3 weeks ago


Mumbai Maharashtra, India Sociabble Full time

**Company Description** What if companies had truly informed, engaged, and influential employees?**

This is the challenge that Sociabble decided to take up in 2014, by launching an SAAS platform for Internal Communication, Employee Advocacy, and Employee Engagement.

10 years later, Sociabble is used in more than 180 countries, by companies such as Coca-Cola, Mars, Accor, EDF, Tata, Capgemini, Generali.

International since day 1, the company has offices in Paris, Lyon, Boston and Mumbai.

Sociabble was founded by two pioneers of the Internet, Jean-Louis Bénard and Laurent Gauthier, entrepreneurs and investors for more than 25 years, who in building the company, were inspired by the best of U.S.based SAAS platforms, without being constrained by the caricatures or culture of Silicon Valley start-ups. Sociabble is identified by U.S. analysts as one of the best solutions on the market today.

Simplicity, kindness, respect, exemplarity, fairness, and trust are the values around which the company has developed. The teams consist of a mix of experienced and junior professionals, to facilitate day-to-day learning through mentoring.

It is in the Marketing team that a permanent position is vacant.
**Job Description** The mission**

Are you passionate about **crafting impactful content tailored for the B2B tech and SaaS sectors**?

We're seeking a talented B2B SaaS Content Specialist to join our **Account-Based Marketing** team. In this role, you'll be instrumental in **creating engaging content across various formats**, from comprehensive** whitepapers** and informative** guides** to compelling **ad scripts** and **captivating landing pages.**

The ABM Team is an autonomous unit within our Marketing department and acts as a crucial bridge between Marketing, Sales, and other departments. Using **targeted ads and personalized content**, we **engage strategic accounts**, guiding them from initial contact to **valued prospects**.

Your role:

- **Ad Creatives**: Develop visually striking **ad creatives** and **storyboards** for visual ads and videos on platforms like Google and LinkedIn. Your expertise in **UX principles** will play a key role in crafting engaging ad experiences
- ** Landing Pages**: Create strategic landing pages using platforms like **WordPress**, optimizing both content and design to drive conversions. Ensure alignment with account-based campaign messaging and branding for maximum impact

Your role in this critical department will directly impact our company's growth by nurturing relationships and driving conversions
- ** Around 3 years** of proven experience in **Digital Marketing or Content Marketing** within a **B2B agency** or less, in a **B2B SaaS company**:

- Experience in **writing for US or UK clients** - in terms of desired tone and style. Fluent in English
- Proficiency in **technical writing**, able to communicate complex ideas effectively
- Familiar with software such as **Canva, Adobe Illustrator, Photoshop, WordPress and ChatGPT enthusiastic**:

- Excellent communication and **collaboration skills**, with the ability to work effectively within **cross-functional teams**:

- Experience in **UX principles**, ensuring seamless user experiences across all content formats
- A proactive attitude and a **keen interest in staying updated** with the latest industry trends and technologies
- Mastering **SEO optimization and video** content is a plus

**Additional Information** Other Perks**:

- Largely remote working policy - Thursdays at the office #LI-Hybrid
- Tailored Onboarding
- CSR initiatives
- Shared values - humility, benevolence, excellence
- A Global Week every year in France
- Certified Great Place to Work in 2022
- Internal initiatives: sport, afterwork, sharing, and discovery
- Health care support, paid sick days

**Recruitment Process**:

- 30-minute call with HR
- 1h manager interview with a technical live test
- Meeting with the Head of Asia and the Chief of Staff

**Important information before applying**:

- ** Permanent Position**:

- Based in **Mumbai, India**
- All your information will be kept confidential according to EEO guidelines._


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