Brand Marketing

2 weeks ago


Bengaluru, India akanksha@deriverecruiting.com Full time

**HI**

**Manager Marketing**

**Brand Marketing - FMCG**

**Bangalore**

**Qualifications and Education Requirements**
**MBA (Marketing, Full time)**
Experience of min. 6 years overall in marketing and min. 2 years in a similar manager/ team leader role
Digital marketing tools/certifications - Google AdWords & Analytics, Hubspot & Facebook Blueprint
Preferred Skills
Strong Presentation & Communication skills. Strong interpersonal skills, ability to work in a team
Self-starter, Bias for Action, Creativity
Additional Notes
Previous experience working with B2C brands, Ecommerce start-ups or consumer product brands preferred

**Role & Responsibilities**
**Here are the key expectations from the role**:
**1.** This position heads the Marketing function and is a critical member of the leadership team
**2. **Responsibility for end to end Marketing & Brand Communication - key focus towards B2C space
**3. **Design and execute a robust trade & digital marketing strategy for increasing brand awareness and
engagement for the company and its product portfolio
**4. **Provide support to the sales team in achieving revenue goals by developing a integrated quarterly
marketing calendar and strategy for penetration in new markets
**5. **Engagement with customers (especially key accounts), to understand their needs and plan product
placement strategy
**6. **Helping develop and leverage company website and all related Ecommerce and Social media activities
**7.** Leverage available content from all international brands. Create and execute campaigns - both offline
and online
**8.** Develop a clear, consistent brand architecture and personality for brand “Kaapi Machines” which acts
as a framework for any brand communication strategy and acts as a differentiator
Internal & External Relationships
- Internal: Product/Business Management team; Sales team across regions
- Internal: Marketing team - leading, guiding, setting KRAs and reviews
- External: Agencies - Communication, PR & Media agencies; Other vendors
- Thanks & Regards

Akanksha Gupta

Office (91) (80) 41532160

Mobile: 9140131953

10th floor, RMZ Latitude Commercial Building, Bellary Rd, Hebbal, Bengaluru, Karnataka 560024

Moving Minds

IMPORTANT NOTICE:
This message is intended only for the use of the individual or entity to which it is addressed and may contain information that is privileged, confidential and exempt from disclosure under applicable law. If you have received this message in error, you are hereby notified that we do not consent to any reading, dissemination, distribution or copying of this message. If you have received this communication in error, please notify the sender immediately and destroy the transmitted information.

**Salary**: Up to ₹3,000,000.00 per year

Schedule:

- Day shift

Ability to commute/relocate:

- Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Speak with the employer**
+91 9140131953


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