Principal Product Designer

6 months ago


Karnataka, India Target Full time

**About Us**:
As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. At Target, we have a timeless purpose and a proven strategy and that hasn’t happened by accident. Some of the best minds from diverse backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target’s global team and has more than 4,000 team members supporting the company’s global strategy and operations.

Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values diverse backgrounds. We believe your unique perspective is important, and you'll build relationships by being authentic and respectful. At Target, inclusion is part of the core value. We aim to create equitable experiences for all, regardless of their dimensions of difference. As an equal opportunity employer, Target provides diverse opportunities for everyone to grow and win

**Pyramid Overview**:
Join the Digital - Guest Experience Design team and collaborate with a group of design, research, and accessibility enthusiasts and experts who have a passion for improving and innovating our digital experiences for Target’s guests, team members and partners. We pride ourselves on designing tangible, inspiring and impactful solutions that serve our guests, team members and business. Being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight wherever possible.

**Team Overview**:
Target’s Global UX team is a group of design, content, research, and accessibility practitioners and experts, with a passion for improving and innovating our digital experiences for Target’s guests, team members, and partners. Here, we pride ourselves on designing tangible, inspiring, and impactful solutions that serve all aspects of our business
- and being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight for every touchpoint.

**Role Overview**:
As a Principal Product Designer within our Guest UX, you’ll be at the forefront of Target’s evolving digital experience, shaping it for our guests and contributing to business growth. You will build a best-in-class digital shopping experience for our guests on Target’s website, mobile web, and native apps. Your focus will include defining and implementing the strategy for our category-specific experience within our full-funnel digital experience, evolving the off and on-platform journey and experience architecture for our guests.

We are looking for a seasoned design professional with a proven track record in delivering exceptional user-centered experiences within a dynamic retail environment.

**Responsibilities**:

- Set UX strategy and vision for product experience across digital platforms - influencing investment, collaborations, and the balance of new vs. iteration
- Skillfully lead and coordinate collaborative efforts among diverse cross-functional teams and engage effectively with senior-level stakeholders.
- Navigate complexity and ambiguity while delivering impact for guests and the business
- Hold design work to a high standard of craft, including accessibility, content, user research, information architecture, interaction design, visual design
- Drive strategy for, and creation of, design deliverables representative of the design process phase - such as journey maps, wireframes, user flows, UI design and prototypes
- Champion both qualitative and quantitative research methods in design decisions and rationale
- Influence and advance a culture of human-centered practice within UX, product, and engineering teams
- Support the development of junior product designers and contribute to advancing the broader practice of UX at Target.

**About you**:

- Experienced product designer with 10+ years of relevant product design work
- Expert proficiency in UX and product design, coupled with adeptness in organizing, planning, and taking ownership of the design process.
- You possess expert strategic problem-solving, systems thinking, and collaboration skills
- Expert proficiency in product design and prototyping tools (i.e., Figma)
- Proven ability to effectively use data and insights to set your direction and communicate your approach
- Strong experience collaborating with and delivering presentations to executive leadership, employing effective storytelling techniques.
- You are an expert in communicating how design connects to, serves, and improves the business



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