Content Marketer

4 months ago


Vastrapur Ahmedabad Gujarat, India Rao Information Technology Full time

**Responsibilities**
- Develop and execute a comprehensive content marketing strategy tailored to our SaaS products.
- Competitor analysis
- Collaborate with product, sales, and customer success teams to understand product features, customer pain points, and industry trends.
- Manage content calendars to ensure timely delivery of content across various channels.
- Optimize content for SEO to increase organic traffic and search engine rankings.
- Analyze content performance metrics and provide insights to improve future content initiatives.
- Stay abreast of industry trends, competitive landscape, and emerging technologies to keep content relevant and innovative.
- Lead and mentor junior content team members, ensuring best practices and continuous improvement.

**Qualifications**
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 2-3 years of experience in content marketing, preferably within the SaaS industry.
- Exceptional writing, editing, and storytelling skills with a keen attention to detail.
- Strong analytical skills and the ability to derive actionable insights from data.
- Strong understanding of SEO best practices and digital marketing trends.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- A creative mind set with a passion for continuous learning and innovation.

**Skills**:SaaS Marketing, Content Marketing, Marketing Automation, It service

Schedule:

- Day shift

**Experience**:

- total work: 2 years (required)

Work Location: In person



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