Search Engine Marketing Exexutive

4 weeks ago

Gwalior, India Lagom Retail Private Limited Full time

Required Skills
- Good Analytical and Presentation and Communication Skills
- Education
- Under Graduate or Graduate.
- Professional Skills
- Good knowledge of formulas and basic maths. E.g. VLOOKUP, SUMIFS, MATCH & INDEX FUNCTION, AVERAGE, PERCENTAGE, RATIOS etc.
- a. knowledge of various marketing platforms e.g. Google ads, Facebook ads, affiliates, and re-marketing.

b. Drive insights from targeted campaigns basis content affinity of relevant segmented audience cohorts etc.

d. Optimize conversion rates: Maximize ROI via A/B suggestion for website and landing pages, and help optimize copy, creative, and audience targeting.

e. Establish processes for monitoring, measurement, and optimization through institutionalising performance marketing metrics that correlate to business impact.

f. Provide recommendations and execute strategies for campaign structuring, targeting across platforms, and other facets of ad-optimization

**Salary**: ₹18,000.00 - ₹23,000.00 per month

**Benefits**:

- Health insurance
- Paid sick time
- Paid time off

Schedule:

- Day shift

Expected Start Date: 22/02/2021

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