Smo Executive
5 months ago
Experience
- 4yrs to 6yrs
Role
- Social Media Optimization (SMO) Specialist
Salary upto 50k
You will be responsible for enhancing brand visibility, engagement, and reach across various social media
platforms. Your primary focus will be to develop and implement strategies to optimize social media
channels, increase audience engagement, and drive traffic to the company's website or online platforms. Key Responsibilities:Develop and execute SMO strategies to enhance brand visibility, engagement, and reach on social
media platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.Manage and optimize company profiles on social media platforms to ensure consistency in
branding, messaging, and tone of voice.Create compelling and engaging content for social media posts, including text, images, videos, and other multimedia formats.Monitor social media channels for conversations, trends, and opportunities to engage with the
audience.Implement social media advertising campaigns to promote products, services, or events and
achieve specific marketing objectives.Analyze social media metrics and performance data to track the effectiveness of SMO strategies
and campaigns.Identify opportunities for growth and improvement based on social media analytics and insights.Stay updated on industry trends, best practices and emerging technologies in social media
marketing and optimization.Collaborate with cross-functional teams, including marketing, content, design, and customer
service, to ensure alignment and consistency in brand communication.Provide regular reports and updates on social media performance, insights, and recommendations
to key stakeholders. Qualifications:Bachelor's degree in Marketing, Communications, Business or a related field.Proven experience in social media marketing and with digital marketing agency.Strong understanding of social media platforms, algorithms and best practices.Excellent written and verbal communication skills, with the ability to create engaging content
tailored to different platforms and audiences.Proficiency in social media management tools and analytics platforms.Creative thinking and problem-solving skills, with a passion for staying updated on industry
trends and innovations.
**Job Types**: Full-time, Permanent
Pay: Up to ₹50,000.00 per month
**Benefits**:
- Commuter assistance
- Flexible schedule
- Internet reimbursement
- Leave encashment
- Provident Fund
Schedule:
- Day shift
- Fixed shift
- Morning shift
Supplemental pay types:
- Overtime pay
- Shift allowance
- Yearly bonus
**Experience**:
- total work: 3 years (required)
Work Location: In person
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