Marketing Associate, Brand

5 days ago

Bengaluru Karnataka, India ASSPL - Karnataka Full time

2+ years relevant experience in marketing functions, business analysis & reporting
- B.E/B.TECH or equivalent degree required. Masters or MBA is a plus
- Experience with Excel (V-lookups, pivot tables, charts)
- Experience with SQL/ETL
- Good interpersonal skills to manage ongoing relationships with program team and category marketing teams
- Exceptional persuasive written, verbal, and presentation communication skills.
- Ability to meet deadlines in a fast-paced work environment driven by complex software systems and processes
- Experience defining requirements and using data and metrics to draw business insights
- Strong work ethic. Intent to learn & hustle in a dynamic work environment and navigate obstacles through perseverance & upskilling.

The Amazon Fashion team is seeking a dynamic, organized, and customer-focused Marketing Associate who is interested in guiding key business decisions.

The individual would be part of the Brand & Creative team at Amazon Fashion & Beauty, and play a key role in driving execution across various work-streams in content, curation, creative operations and marketing, and support senior managers in day to day marketing operations involving traffic, customer, creative requirements & brand marketing work-streams. The individual should be able to multi-task while coordinating with multiple stakeholder teams, extracting & organizing data and support creation of reports.

Key job responsibilities
- The Primary responsibility of the role is to perform marketing operations to improve visibility.
- Collaborating with Editorial, Marketing, Merchandising, Studio Production and Creative departments to create and report metrics for different workstreams
- Monitoring creative requests for different workstreams within Amazon Fashion (Onsite, Associate traffic channels, Social media) and track delivery SLAs
- Assisting managers in preparing creative roadmap for a financial year (event calendar, editorial budget, intake process etc.) and exploring new avenues to introduce automation, for improving customer experience
- External stakeholder management
- including automation agencies, creative agencies, production agencies for day-to-day support on creative operations
- Coordinating on horizontal marketing tasks with multiple stakeholders, internal teams and marketing POCs to drive day to day closures on tasks related to marketing campaigns running on and off the Amazon app.
- Work on different dashboards, write & run SQL queries, extract and triangulate data from multiple data sources to present a coherent & accurate view to marketing managers and to leaders for business reviews.
- Support program and marketing managers with growing the overall business through critical decisions based on data analysis and business insights.
- Deep Dive and Advanced Analytics - Identify, develop, manage, and execute analyses to uncover areas of opportunity to help marketing, product and category functions create higher business impact
- Attention to detail, ability to do in-depth data mining, methodical approach to work while also seeking to understand the big picture

Bengaluru, KA, IND
- Advanced technical or business degree (BE/B.Tech/MBA)
- Experience in developing requirements and formulating business metrics for reporting, familiarity with data visualization using Tableau
- Experience with fashion/e-commerce would be an advantage
- Experience with data visualization using QuickSight, Tableau, or similar tools
- Relentless desire for innovation balanced with business needs and customer expectations

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