Product Marketing Associate

1 week ago

India Elucidata Full time

Job Title: Product Marketing Associate

Job Location: Hybrid, preference given to Bengaluru and Delhi

About Elucidata

Elucidata is a techbio company headquartered in San Francisco with office locations in Bengaluru and Delhi. Our mission is to make life sciences data ML-ready. Elucidata’s LLM-powered platform Polly, helps research and development teams wrangle, store, manage and analyze large volumes of biomedical data. We are at the forefront of driving GenAI in life sciences R&D across leading biopharma companies like Pfizer, Janssen, NextGen Jane and many more. We were recognized as the 'Most Innovative Biotech Company, 2024', by Fast Company. We are a 120+ multi-disciplinary team of experts based across the US and India. In September 2022, we raised $16 million in our Series A round led by Eight Roads and F-Prime along with our existing investors Hyperplane and IvyCap.

About the role

We are looking for a product marketing associate with ~1-2 years of experience to join the team in India. This is an amazing opportunity to work in a category defining start-up company. You will be immersed in a dynamic marketing environment and must be willing to adapt to change. As a Product Marketing Associate at Elucidata your primary responsibilities will be performing user research, understanding our buyer personas and their pain points and use that to create compelling messaging. This is an outstanding opportunity to become a major contributor in a rapidly growing life sciences company.

Roles & Responsibilities
Perform user research to understand customer pain points and personas for current and new markets
Craft compelling messaging to be used in brochures, pitch decks, event, campaigns and sales demos
Work collaboratively with product and sales teams to define value propositions for our various offerings and train the sales team on it
Create presentations and collaterals for speaker sessions and conferences.
Organize and coordinate promotional events, maximizing visibility and impact.

Experience

Required:
2-3 years of experience in product marketing, preferably in B2B SaaS
Background in Life Sciences, Biotech, Engineering, Applied Sciences or similar field.
Experience conducting market research - identify target markets and product differentiation and market entry plan.
Develop messaging, key sales enablement collaterals including brochures, pitch decks, case studies and white-papers.
Experience using variety of software tools for design and presentations like Canva, Powerpoint etc
Proven ability to work collaboratively with cross-functional teams, including product management and sales teams.
Excellent copy-writing and spoken language skills
Strong operational skills and a knack for execution

Preferred:
Bengaluru or Delhi-based
Experience with lifescience products
Comfortable working for a start-up

Polly delivers ML-ready biomedical molecular data for accelerated drug discovery. Hosting a rich repository of more than 230,000 multi-omic datasets, Polly curates data semi-automatically, with over 50,000 datasets added each month.

Polly offers 10x faster identification of therapeutic assets with high odds of success in the clinic. It has enabled the detection of multiple validated drug targets across immunology, oncology, and metabolic disorders. Polly supports discovery programs at Pfizer, Agios Pharmaceuticals, Genentech, and Yale and has 35+ research partners from premier biopharma companies and research labs.

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