Digital Media Assistant
1 month ago
**Key Responsibilities**
- **Digital Strategy & Planning**:
- _Develop, implement, and monitor comprehensive digital media campaigns that align with the institution's strategic goals._
- _Collaborate with various departments (e.g., admissions, marketing, alumni relations) to integrate digital efforts with larger marketing and recruitment objectives._
- **Content Creation & Management**:
- _Design visuals, write copy, and collaborate with designers, videographers, and photographers for content production as needed._
- **Social Media Management**:
- _Oversee social media accounts, including scheduling, posting, and engaging with followers to build a robust online community._
- _Develop social media content calendars, track performance metrics, and adjust content based on analytics._
- **Paid Advertising**:
- _Manage and optimize digital advertising campaigns on platforms like Google Ads, Facebook, Instagram, and LinkedIn to reach prospective students and other stakeholders._
- _Monitor ad performance and adjust budgets and strategies as necessary to maximize ROI._
Pay: ₹30,000.00 - ₹65,000.00 per month
Schedule:
- Day shift
- Rotational shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- total work: 2 years (preferred)
- Digital marketing: 2 years (preferred)
Work Location: In person
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