Avp- Decision Science Analytics

3 months ago

Bengaluru Karnataka, India Niro Full time

**Overview**:
**Key Responsibilities**:

- Lead, mentor and develop a high performing team of data analyst and data scientists focus on building decision science model/segmentation to predictive customer behaviours and developing data driven strategies to optimize marketing ROI for different kind of financial products (personal loan, credit card etc).
- Partner with Partnership & Marketing team and run marketing experiments to improve funnel conversion.
- Measure effectiveness of marketing campaigns & experiments, clearly called out what’s working vs what’s not working and recommend necessary changes including customer journey related product changes.
- Cultivate a culture of collaboration, innovation and data driven decision marketing across multiple teams within Niro
- Effectively manage multiple analytics projects simultaneously, prioritized based on potential business impacts. Ensure timely and accurate project completion. Project planning and monitoring, promptly address challenges to keep projects on tracks
- Partner with Data engineering, technology and product teams to develop and implement data capabilities to run marketing experiments and deliver actionable insights at scale

**Skills and Qualifications**:

- Master’s degree in statistics, mathematics, data science, economics, or BTech in computer science or engineering,
- 5+ years of hands-on experience in decision science analytics and building data drive strategies preferably in financial service industry
- 2+ years of Experience in managing and leading a team of data analyst and data scientists
- 2+ years of hands-on experience in statistical model development in financial service industries, leveraging logistic regression/Gradient boosting algorithms using python packages e.g. Scikit learn, XGBoost, Stats models or decision tree tools.
- 2+ years of hands-on experience in SQL, Python
- A proven track record of decision making and problem solving based on analytics. conceptual thinking skills must be complemented by a strong quantitative orientation, as a large part of the business is based on rigorous analytic marketing & partnership channel optimization
- Experience with Snowflake, AWS Athena/S3, Redshift ,BI Tools - AWS Quicksight is a plus
- Strong analytical mindset and the ability to evaluate complex scenarios and make data-driven decisions.
- Be creative and curious, willingness to learn new tools and techniques.
- Data-oriented personality, ability to work with high level objectives and formalising approaches and solutions.
- Excellent communication and interpersonal skills to effectively collaborate with diverse stakeholders.

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