Creative Copywriter
3 weeks ago
**KEY RESPONSIBILITIES**:
- Craft compelling copy and captions tailored to various client brands, ensuring alignment with their identity and objectives.
- Develop a deep understanding of client brands, their market positioning, and target audiences to create resonant messaging.
- Create and maintain social media calendars, strategizing content across platforms to maximize engagement and reach.
- Generate creative ideas for full-fledged social media and outdoor campaigns, collaborating closely with the design and strategy teams.
- Ensure consistency in tone, style, and quality across all written content.
- Engage in wordplay and creative writing to make each piece of content stand out and connect with audiences.
- Proofread and edit content to uphold the highest standards of grammar and punctuation.
- Stay updated on social media trends, platform updates, and best practices to advise on content strategy.
- Give a fresh eye to current social media trends and understand how audience interact with the copy
**IDEAL CANDIDATE PROFILE**:
- Exceptional command over English and Gujarati languages, capable of crafting engaging content in both.
- A self-proclaimed grammar freak with an eye for detail and a passion for perfection in written communication.
- Creativity in wordplay and a knack for storytelling that aligns with brand personas and marketing goals.
- Solid understanding of social media platforms, their unique dynamics, and how to optimize content for each.
- Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously.
- Required 6 months to a year experience in content writing or copywriting
- Excellent writing and editing skills
- Experience in the advertising or branding industry is a plus
- Ability to collaborate with cross-functional teams to develop creative content ideas
- Excellent time-management and organizational skills
- Strong research skills and the ability to write clear, concise, and grammatically correct copy, documents, and reports
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
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