Marketing Executive for Retail Tmt
2 weeks ago
Responsibilities:
- **Market Research**:
- Stay updated on industry trends, consumer behavior, and competitive landscape within the retail TMT sector.
- Conduct market research to identify opportunities, target audiences, and potential areas for growth.
- **Brand Development**:
- Build and enhance the brand image of your company within the TMT retail sector.
- Develop a unique value proposition and positioning to differentiate your brand from competitors.
- **Product Launches**:
- Plan and execute effective product launch strategies for new TMT products or services.
- Create compelling marketing campaigns to generate awareness and drive initial sales.
- **In-Store Experience**:
- Collaborate with retail teams to enhance the in-store customer experience for TMT products.
- Implement point-of-sale displays, interactive demos, and other strategies to increase product visibility and sales.
- **Partnerships and Collaborations**:
- Establish partnerships with other companies in the TMT industry to cross-promote products or services.
- Collaborate with influencers or key opinion leaders to endorse and promote your products.
- **Customer Loyalty Programs**:
- Develop and implement loyalty programs to retain customers and encourage repeat business.
- Offer exclusive deals, discounts, or rewards for loyal TMT customers.
- **Data-driven Decision Making**:
- Use data analytics to analyze marketing performance, customer behavior, and ROI.
- Make informed decisions based on insights gathered from data analysis.
- **Event Marketing**:
- Organize and participate in industry events, trade shows, and conferences to showcase products and network with potential clients and partners.
- **Public Relations**:
- Develop and maintain relationships with media outlets to secure coverage for TMT products and company initiatives.
- Respond effectively to any negative publicity or crises that may arise.
- **Regulatory Compliance**:
- Stay informed about any regulations or compliance issues related to TMT products in the retail sector and ensure all marketing activities adhere to them.
**Job Types**: Full-time, Permanent
**Salary**: ₹12,000.00 - ₹50,000.00 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Retail Marketing: 9 years (preferred)
**Language**:
- English (preferred)
Work Location: In person
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