Trade Marketing Executive

2 months ago


nagpur, India Corporate Resources Full time
Job Description

• Executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget.

• Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities

• Implementing channel specific marketing strategies and plans for assigned retailers / wholesalers.

• Executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams

• Executing activation programs with partners to improve brand visibility

• Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected.

• Owning up the complete planning and in-market roll-out of New Products into the market ( Launch quantity , Channel Pipeline Management , Visibility & Merchandising etc .)

  • Industry
  • FMCG / Foods / Beverage
  • Functional Area
  • Sales, Retail, Business Development
  • Job Role
  • Sales / BD Manager
  • Job Type
  • Permanent
Qualification
  • UG Qualification
  • Any Graduate - Any Specialization
  • PG Qualification
  • Any Post Graduate - Any Specialization
  • Doctorate
  • Doctorate Not Required - None
Desired Candidate Profile Please refer to the Job description above

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