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Performance Marketing Executive
1 month ago
Plan, create, and manage performance-driven ad campaigns across platforms like Facebook, Instagram, Google Ads, and other relevant social media channels.
- Continuously monitor and optimize campaigns to achieve sales targets, ensuring maximum return on investment.
- Analyze campaign performance data and provide actionable insights to improve effectiveness and conversion rates.
- Collaborate with creative teams to develop compelling ad creatives that resonate with the target audience.
- Conduct A/B testing on ad copy, creatives, and landing pages to optimize performance.
- Stay updated on industry trends, platform updates, and competitor strategies to inform and enhance campaign performance.
- Manage budgets efficiently, ensuring cost-effective ad spend while meeting sales and revenue goals.
- Generate weekly and monthly reports on key performance metrics, including traffic, conversions, and revenue generated from ad campaigns.
**Job Types**: Full-time, Permanent
Pay: ₹30,000.00 - ₹35,000.00 per month
**Education**:
- Master's (preferred)
**Experience**:
- Lead generation: 3 years (required)
- total work: 3 years (required)
- Marketing: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person