PPC Executive
7 months ago
Roles & Responsibilities:
Manage all aspects of Google Ad campaigns
Should be an expert in Search, Shopping, Display, YouTube Etc
Make media plans, budget planning, and strategy building
Keyword research, reporting, and analyzing
Create and optimize ad campaigns
Analyze, manage, and optimize ad campaigns to increase return on investment (ROI)
Use Google Ads to drive a variety of online marketing campaigns
Manage and optimize search, display, video & performance campaigns for E Commerce, B2B, and B2C clients in products/ services from different industries
Develop PPC strategies to increase online visibility
Collaborate with a team of marketers
Data analysis via Google Analytics
Plan, execute, and optimize any kind of campaign end-to-end
Should take 100% ownership of PPC
Eligibility
2+ years of experience in managing Google Ads
A degree in digital marketing or a related business field is an added advantage
In-depth knowledge of Google Ads and Google Analytics
Google Ads certification in Search, Display, Shopping, and App is a must
Competency in using Word, Excel, and PowerPoint to produce reports and presentations for clients
Excellent communication skills are required
Should know tools like Keyword Planner, Universal Analytics, GA 4, Tag Manager, Merchant Center, etc
Should be able to communicate with clients, understand requirements, explain the plan, present reports, etc
Work Location: In person
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