Google Ads Executive
1 week ago
Job Title: Google Ads Executive
Location: Lucknow (Work from Office)
Contact Number:+91 7985886831
About Fx Retina:
Fx Retina is a performance digital marketing agency that specializes in helping
businesses grow through advanced marketing solutions, including PPC, SEO, and
SMM. We are looking for a skilled Google Ads Executive (Min. 1 year of agency
experience) to join our dynamic team and drive successful campaigns for our clients.
Key Responsibilities:
Google Ads Campaign Management:
- Create, manage, and optimize Google Ads campaigns with a focus on lead
generation.
- Develop strategies to improve CPL (Cost per Lead) and CPA (Cost per
Acquisition) while driving conversion growth.
- Implement A/B testing for landing pages, and campaign structures to improve
performance.
Conversion Tracking Expertise:
- Set up and manage both basic and dynamic conversion tracking using Google
Ads, Google Tag Manager (GTM), and Google Analytics 4.
- Ensure accurate tracking of KPIs, such as conversions, cost-per-lead, and ROI.
Strategic Planning & Execution:
- Develop customized strategies for clients based on their business goals, industry
trends, and market conditions.
- Continuously monitor campaign performance and adjust strategies to optimize
results.
Tools Proficiency:
- Work proficiently with digital marketing tools such as SEMRush, Ahrefs, GTM,
and Google Ads library.
- Utilize Google Sheets and Excel to manage reporting and present campaign
insights.
Client Communication:
- Maintain strong communication with clients, providing performance reports,
insights, and recommendations.
- Set realistic goals for clients and outline clear roadmaps to achieve them.
Required Qualifications:
- Experience: 1+ years of proven experience managing successful Google Ads
campaigns.
- Strong understanding of lead generation fundamentals and conversion tracking.
- Proficient in English with excellent communication skills.
- Ability to set and manage client expectations while delivering consistent
performance improvements.
- Analytical mindset with a problem-solving approach.
Nice-to-Have:
- Prior experience in a digital marketing agency.
- Experience managing large budgets and scaling Google Ads campaigns.
- Knowledge of Facebook Ads is an added advantage.
- Expertise in Google Sheets and reporting techniques.
Pay: From ₹15,000.00 - ₹25,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Paid sick time
- Incentives
Work Location: In person (Lucknow)
Pay: ₹15,000.00 - ₹25,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Paid sick time
- Paid time off
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
**Experience**:
- total work: 1 year (required)
Work Location: In person
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