Brand Manager
3 weeks ago
Develop comprehensive brand strategies based on market research, audience insights, current trends and brand objectives for existing and potential clients
Develop and implement compelling brand stories through visual storytelling - big ideas and solutions that bridge content and creative, ensuring they align with overall pitch/client objectives
Present creative strategies, ideas, and recommendations as pitches to potential clients in a compelling and articulate way
Add to the overall portfolio of the agency, measured by client satisfaction and pitch winning work
Work closely with internal creative, digital, and account teams to ensure seamless integration of creative solutions into broader marketing strategies
Ensure clear and timely communication between the creative team and internal stakeholders working on the brief
Drive a culture of innovation, encouraging fresh storytelling approaches and creative risk-taking
Skills:
Excellent communication skills, written and verbal
Ability to conceptualize creative routes and high-quality content
Ability to pitch and write digital strategy presentations
Strong understanding of culture and emerging trends, and an ability to apply these to content thinking
Collaborative Mindset - the ability to develop constructive relationships with creative teams and multiple business stakeholders
Strong project management skills with the ability to manage multiple projects simultaneously
Analysing and finding actionable insight from diverse sources of data, including social listening and keyword analysis
Creative confidence and brand building attitude - keen sense of aesthetics and eye for colours. Discerning with quality of creative output
Wide variety of interests in the Arts - broad strokes across literature, design, poetry, films, gaming, interiors, photography, entertainment, etc.
Qualifications:
7+ years of experience in overall digital marketing, with at least 3+ years of experience in strategic planning, creative strategy, or brand/digital strategy and presenting pitches
Preferred MBA in Marketing, Digital Marketing, or related
Location: Mumbai, Andheri or Vashi (On-site)
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