Paid Media Manager

2 weeks ago


gurgaon, India Nothing Full time
Who are we?
Here at Nothing, we're building a world where tech is fun again. Remember a time where every new product made you excited? We're bringing that back.
To get there we're gathering the creative and the curious. Those that are passionate enough to question the old and embrace the new. In return, you'll be part of a movement. Contributing to a global ecosystem of products that bring joy to people's lives.
In less than four years, we’ve sold over 2 million products worldwide, including Phone (1), which was listed on Time Magazine's Best Inventions of 2022 for Innovative Smartphone Design. In 2023, we released two second-generation products: the powerful audio companion Ear (2) and the highly anticipated Phone (2), marking our US debut. We also launched CMF by Nothing, our sub-brand focused on making wonderful design accessible to all. In March 2024, we welcomed our third smartphone, Phone (2a). A powerfully unique device that enables even more people to experience the best of Nothing innovation.
Our Culture
Radical spirit drives everything we do and spans seven offices around the globe. Our 4 core values sit at the heart of everything we do:
Be the change - we are proactive, action orientated and drive change, stepping outside of our comfort zone
Pride in the product - we obsess over detail, always improving and staying curious about tech and the world
Thrive on Diversity - we welcome differences, listen & communicate with respect and collaborate to build strong teams
Survive - we empower everyone to act as an owner and understand the business as a whole which leads to delivering exceptional results
If that sounds like something you'd like to be part of, read on...
What you’ll do:
Developing, executing, and optimizing paid digital marketing campaigns across various channels such as paid search, display, and social advertising
This involves:
Conducting in-depth keyword and website research, ad grouping, and audience targeting
Providing ongoing insights into campaign performance and evaluating relevant KPIs
Overseeing and managing the overall paid media budget
Building out media buys and overseeing the day-to-day execution of paid media campaigns
Working with the Marketing director on the annual media strategy
Collaborating cross-functionally to align paid media strategies and goals with the broader marketing and business objectives. This includes:
Working with other teams like SEO, content, and analytics to develop integrated digital marketing strategies
Communicating campaign plans and performance to relevant stakeholders
Staying up-to-date on industry best practices, new technologies, and platform advancements to continuously improve paid media efforts.
Work with designers on creatives and create copy for all social media posts
What we are looking for:
7-8 years of work experience Bachelor's degree in media agency or client side
Experience managing large budgets and campaigns across multiple traditional and digital advertising channels including paid search, paid social, display, retargeting, video, etc.
A deep understanding of digital marketing tactics across channels including SEO, social, email, PR etc.
Experience with programmatic platforms and media buys
Expertise in Google Analytics, Adobe Analytics, and Google Tag Manager
Strong knowledge and experience working with Google Ads and Bing Ads
Knowledge of Facebook Ads Manager or other Social Media Marketing Tools
Advanced knowledge of Excel and Google Analytics
Strong analytical and critical thinking skills with the ability to leverage data to make intelligent, actionable business decisions

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