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Social Media

2 months ago

mumbai, India IZI Full time
Position Title: Social Media & Content Strategy Lead
Years of Experience: 3+ Years
Work Model: Work From Office
Location: (Western Suburbs) Mumbai, Maharashtra
Industry: Preference will be given to candidates with experience in the camera, photography, or video
industry
Budget: Max up to 6 Lakh
About Us: At “IZI”, we are revolutionising the world of consumer drones with cutting-edge technology,
innovative design, and a passion for excellence. we're on a mission to shake up the Indian tech scene by
becoming the ultimate destination for cutting-edge gadgets that are both cool and affordable. We're
talking premium features without the premium price tag.
Our vision? To be the catalyst for epic experiences fueled by technology. We want to empower the user
to conquer adventures and turn everyday moments into something extraordinary.
But what truly sets IZI apart is our people. We are a team of dreamers, innovators, and trailblazers
dedicated to pushing the boundaries of what's possible. We believe in fostering a culture of creativity,
collaboration, and continuous learning, where every team member has the opportunity to grow and make
a significant impact.
Join us, and you'll be part of a dynamic, forward-thinking company that's shaping the future of technology
and making a real difference in the world. If you're passionate about drones, technology, and innovation,
IZI is the place for you. Together, let's take flight and soar to new horizons
(Website: are we looking for:
Overview: We are seeking a dynamic and experienced Social Media & Content Strategy Lead to
spearhead our social media and content initiatives at IZI. This role involves not only managing and
leading the current team but also collaborating closely with the digital marketing team to enhance our
SEO efforts. The ideal candidate will possess a blend of strategic thinking, creativity, and leadership
skills.
Key Responsibilities:
1. Social Media Management:
● Develop and execute comprehensive social media strategies to drive brand awareness,
engagement, and growth across various platforms.
● Oversee the day-to-day management of social media accounts, including content scheduling,
community engagement, and performance monitoring.
● Stay updated with social media trends and platform updates to ensure IZI’s strategies remain
innovative and effective.
2. Content Creation & Strategy:
● Lead the creation and implementation of content strategies that align with IZI’s brand voice and
business objectives.
● Oversee the production of high-quality content, including written posts, graphics, videos, and
photography.
● Collaborate with internal teams and external freelancers to ensure content is engaging, relevant,
and optimized for target audiences.
3. Team Leadership:
● Manage and mentor the social media and content team, providing guidance, support, and
professional development.
● Foster a collaborative and creative work environment to achieve team goals and objectives.
4. Public Relations:
● Handle PR activities, including crafting press releases, managing media relations, and
coordinating events.
● Develop strategies to enhance IZI’s public image and manage crisis communications as needed.
5. Digital Marketing & SEO Support:
● Work closely with the digital marketing team to align content strategies with SEO objectives.
● Provide insights and recommendations for optimizing content to improve search engine rankings
and drive organic traffic.
6. Performance Analysis:
● Monitor, analyze, and report on social media and content performance using analytics tools.
● Use data-driven insights to refine strategies, optimize campaigns, and achieve measurable
results.
Qualifications:
● Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
● Proven experience in social media management, content creation, and public relations.
● Strong leadership skills with a track record of managing and mentoring teams.
● Proficiency in social media platforms, content management systems, and analytics tools.
● Experience with SEO best practices and digital marketing strategies.
● Excellent written and verbal communication skills.
● Ability to work independently and collaboratively in a fast-paced environment.