Lead – Business Development

4 weeks ago


chennai, India Antal International Full time
Job Description

As a Lead – Business Development you will:

Strategize and develop effective plans focusing on Account-Based Marketing (ABM). Select and profile key accounts aligned with ABM strategies. Provide technical support and collaborate with teams for effective implementation. Create engaging content and manage campaigns in line with ABM strategies. Analyze data to optimize strategies and enhance performance continually.

Skills Required :

5 to 7 years of experience with a strong focus on B2B marketing, particularly in ABM. Proficiency in Marketing Automation and Account-Based Marketing platforms. Familiarity with Lead sourcing tools and understanding of the IT landscape. Knowledge of Salesforce, Dynamics CRM, Power BI is advantageous. Leadership skills and excellent communication abilities essential for effective team management and collaboration.

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