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Senior Digital Content Producer

2 months ago

noida, India Times Internet Full time

About Times Internet


At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India’s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.


Our portfolio features market leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.


As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.


We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level


About Business Unit: ETB2B


ETB2B was started 6 years back as an intrapreneurial venture where the idea was to go deeper within the different industries ETB2B runs specialized B2B media portals & communities covering news, opinion, analysis etc.


A digital venture of Times Internet Limited, We are the largest B2B news website and part of The longstanding leader in the print business and all other forms of media, including corporate events, magazines, out of home, and more.


About the Role

The Senior Digital Content Producer will oversee the editorial calendar, ensure timely content delivery, and uphold editorial quality. The role involves coordinating with teams, managing digital content strategies, and optimizing audience engagement across platforms.


Work Responsibilities

1. Building and maintaining editorial calendar/ maintain style sheet

2. Follow up with reporters for story deadlines

3. Editing stories, suggesting changes, clearing copies

4. Uploading in house stories, press releases, authored articles, etc.

5. Factor & monitor special occasions/inhouse conferences, IPs and stories/coverage

6. Newsletters: story selection, demo mail, send out as per schedule

7. Special newsletters: ideation, follow through for coverage and conceptualize

8. Monitor website health, suggest new sections, ideas, package and repackage content to attract audiences

9. Monitor story trends, hits/misses/special dates

10. Conduct reviews with edit team decided frequency

11. Write short research reports editorially

12. Maintain engagement with PR agencies to build pipeline for press releases, authored articles

Maintain connect with other internal and external stakeholders for content as required (discuss with editor)


Skills, Experience & Expertise

1. Strong editing and proofreading skills for clarity and consistency.

2. Proficiency in digital content publishing and newsletter creation.

3. Analytical skills to monitor trends, website performance, and audience engagement.

4. Effective communication with PR agencies and internal teams to ensure content flow.

5. A ready to do attitude, fluency in English and the ability to collaborate with teams will be an added advantage


Eligibility

A postgraduate degree with 2-4 years of experience in desk function (either in mainstream or B2B media)


Work Location: Noida