Merchandise Specialist

3 days ago

Chennai, India Tata Consultancy Services Full time

TCS is hiring for Site Merchandiser role


Experience - 2 - 6 years

Shift Timing: 5:30pm IST – 3:30am IST


Job Description-


This role is responsible for optimizing onsite customer experiences, managing merchandising content, and driving engagement through strategic design and execution. The ideal candidate will have a strong understanding of e-commerce trends, customer behavior analytics, and content management systems, with a passion for delivering high-impact digital experiences.


Key Responsibilities:


1. Digital Merchandising Strategy & Execution

  • Design and manage category pages, brand stores, promotional campaigns, and email content to enhance customer engagement.
  • Lead free search improvement initiatives to optimize discoverability and conversion.

2. Customer Experience Optimization

  • Analyze customer behavior across search, browse, and purchase journeys to identify opportunities and resolve friction points.
  • Develop and execute strategies that elevate online customer experience and drive satisfaction.

3. Content Management & Web Analytics

  • Work closely with cross-functional teams to deliver merchandising projects under tight timelines.
  • Stay current with e-commerce trends and technologies to inform merchandising decisions.

4. Cross-Functional Collaboration & Project Delivery

  • Work closely with cross-functional teams to deliver merchandising projects under tight timelines.
  • Ensure consistency and quality across all digital touchpoints through organized and detail-oriented execution.

5. Taxonomy & Navigation Enhancement

  • Apply knowledge of web taxonomy and navigation to improve site structure and customer-facing attributes.
  • Support search attribute optimization to enhance product discoverability.



Regards

Ritika Jagwani (HR)

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