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Email Digital Marketing Executive
5 days ago
- Develop and execute email marketing campaigns to drive engagement, retention, and conversions.
- Segment email lists based on behaviors and demographics to ensure targeted messaging.
- Create and design email templates using HTML/CSS for optimal user experience and brand consistency.
- Test and optimize email campaigns for deliverability and performance metrics such as open rates, click-through rates, and conversions.
- Monitor and analyze campaign performance and provide insights and recommendations for improvement.
- Ensure compliance with email regulations and best practices (e.g., CAN-SPAM Act, GDPR).
- Collaborate with cross-functional teams, including content creators and designers, to align email campaigns with overall marketing strategies.
- Stay up to date with email marketing trends and best practices to enhance campaign effectiveness.
- Manage and maintain email marketing calendar and schedule.
Requirements
·
- 1-3 years of experience in email marketing.
- Proficiency in email marketing platforms (Mailchimp, Zoho, HubSpot) and any marketing automation tools.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent written and verbal communication skills.
- Detail-oriented with the ability to manage multiple projects and deadlines.
- Knowledge of HTML/CSS for email template design is a plus.
- Having experienced in Zoho CRM/Campaigns is a plus.
Requirements
1-3 years of experience in email marketing. Proficiency in email marketing platforms (Mailchimp, Zoho, HubSpot) and any marketing automation tools. Strong analytical skills with the ability to interpret data and derive actionable insights. Excellent written and verbal communication skills. Detail-oriented with the ability to manage multiple projects and deadlines. Knowledge of HTML/CSS for email template design is a plus. Having experienced in Zoho CRM/Campaigns is a plus.
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