Growth Marketer

U.S. GenAI startup, Pune Office, Private Limited Company Full Time Employment directly to our Private Limited Company. We are committed to an enduring and robust presence in Pune. Our goal is to enable you to have a long enduring career at Blitzy with opportunity for advancement throughout your career at the company. If you want a role you can turn into a career, read on If you are looking for a short term arrangement, we recommend you look elsewhere About Blitzy Blitzy is a Boston, MA based Generative AI Start-up with an established office in Pune, India. We are on a mission to automate custom software creation to unlock the next industrial revolution. We're backed by multiple tier 1 investors, have success as founders at the last start-up, and dozens of Generative AI patents to our names. Compensation: 15,00,000 INR to 20,00,000 INR annual salary Location: Pune, India (in person role) About the role We are looking for a talented Growth Marketer (3-5 years of experience) to drive demand generation and pipeline growth for Blitzy's AI-powered software development platform. You will work alongside our U.S. marketing team and directly with leadership to execute campaigns that reach CIOs, CTOs, and engineering leaders at enterprises and startups. This role combines analytical rigor with creative execution. You'll manage paid media campaigns, optimize conversion funnels, create compelling content, and turn data into actionable insights. You'll help us scale our inbound engine and establish Blitzy as the go-to platform for autonomous software development. If your colleagues describe you as data-driven, creative, curious, and results-oriented, you are a culture fit. What Success Looks Like You execute high-performing paid media campaigns across , Google, and other channels that drive qualified leads You write compelling ad copy, landing pages, and email sequences that convert technical and executive audiences You optimize conversion funnels, improving CPL, CAC, and conversion rates month over month You use data and analytics to make informed decisions and continuously improve campaign performance You collaborate with the U.S. marketing team to amplify content and thought leadership You manage campaign budgets efficiently, maximizing ROI across channels You create marketing experiments, test hypotheses, and implement winning strategies You understand both technical (developer) and executive (CTO/CIO) buyer personas You communicate results clearly to leadership with actionable recommendations You stay current with growth marketing trends, tools, and best practices in B2B SaaS Areas of Ownership As a Growth Marketer, you will be responsible for: Paid Media & Demand Generation Plan, execute, and optimize paid campaigns across Ads, Google Ads, and emerging channels Manage monthly advertising budgets and report on performance metrics A/B test ad creative, copy, targeting, and landing pages Collaborate with U.S. Head of Media on campaign strategy and creative development Conversion Optimization Build and optimize landing pages for campaign conversions Write high-converting copy for ads, landing pages, and email sequences Analyze funnel performance and identify optimization opportunities Implement tools and processes to improve lead quality and conversion rates Analytics & Reporting Track and report on key growth metrics: CPL, CAC, MQL, SQL, conversion rates Build dashboards and reports for leadership visibility Conduct cohort analysis and attribution modeling Provide data-driven recommendations for campaign improvements Content Amplification Repurpose executive content and thought leadership into paid campaigns Coordinate with content creators to ensure marketing-ready assets Distribute content across appropriate channels for maximum reach Market Research Monitor competitor marketing strategies and positioning Identify new channel opportunities and growth experiments Stay informed about enterprise software and AI market trends Required Skills and Experience 3-5 years of experience in growth marketing, demand generation, or performance marketing (B2B SaaS preferred) Hands-on experience managing Ads and Google Ads campaigns Strong analytical skills with proficiency in marketing analytics tools (Google Analytics, HubSpot, etc.) Excellent copywriting skills for technical and executive audiences Experience with landing page builders and conversion optimization tools Understanding of B2B marketing funnels and lead lifecycle management Proficiency in Excel/Google Sheets for data analysis and reporting Strong communication skills with ability to present data and insights clearly Self-starter who can work with minimal supervision and take ownership Comfortable working with U.S. teams across time zones Preferred Qualifications Experience marketing enterprise software, developer tools, or AI/ML products Familiarity with HubSpot, Salesforce, or similar marketing automation platforms Knowledge of SEO, content marketing, and organic growth strategies Experience with A/B testing tools and conversion rate optimization Understanding of software development workflows and enterprise buying processes Background in technology, engineering, or related field Experience working in fast-paced startup environments Familiarity with Generative AI and LLM technologies You'll Get... Competitive Salary Medical Insurance Benefits Employer Provident Fund contributions with Gratuity after 5 years of service Technology (hardware, software, trainings, etc.) equipment and/or allowance The opportunity to re-shape an entire industry Beautiful office environment Meal allowance and/or food provision on site Culture Who we are: Our Co-Founder and CTO is a Serial Gen AI Inventor who grew up in Pune, India, is a BITS Pilani graduate, and worked at NVIDIA's Pune office for 6 years. There, he was promoted 5 times in 6 years and was transferred to the NVIDIA Headquarters in Santa Clara, California. After making significant contributions to NVIDIA, he proceeded to attend Harvard for his dual Masters in Engineering and MBA from HBS. Our other Co-Founder/CEO is a successful Serial Entrepreneur who has built multiple companies. As a team, we work very hard, have a curious mind-set, and believe in a low-ego high output approach. How we work: We move Blitzy Fast: Time is both our company's and our clients' most precious asset. We move quickly and decisively to innovate internally and deliver exceptional software externally. Championship Mindset: We operate like a professional sports team. We win as a team by holding ourselves and each other to high standards, collaborating in-person, and remaining focused on the mission. Passion for Invention: We're pushing the frontier of what's possible, requiring constant innovation and iteration. We Work for the Customer: We focus on delivering outsized value to the customers we work with and expanding those relationships into deep, meaningful partnerships. We believe in being 'everyday athletes'taking care of ourselves so we can bring our best minds to work. We promote great sleep, movement, and restorative activities for optimal mental performance. It makes for a happier and more productive team. What we ask of you: Please ask yourself if you are ready for a challenge before applying. Even in optimal conditions, Start-Ups are hard, and are always a lot of work. What you do week to week will change. If this feels exciting, not concerning, that's a good sign. To apply Apply through this posting. Process Here's what you can expect: 15-minute intro call 3x Interviews with Blitzy leadership and U.S. marketing team Notification of offer with timeline to accept PIac8ec23e