Performance Marketer

1 month ago

delhi, India Wemy Full time
About Wemy: At Wemy we are passionate about promoting women entrepreneurship and empowering small businesses to thrive in the business world. Wemy is a marketplace for unique products from across the country. We showcase a unique collection of curated products across major categories like Home Décor, Eco Friendly, Accessories, Personal Care & Food. Whether you are searching for a special gift or looking to adorn your space with distinctive pieces, our marketplace offers a diverse range of products catering to every taste and style.
Requirement: We are presently seeking a Performance Marketer who has a proven history of success in boosting revenue, acquiring users and enhancing brand recognition. Working closely with the Founding team of a startup is a great way to prove your mettle.
Responsibilities
Your responsibilities will include:
Formulating and implementing a robust strategy and action plan for performance marketing
Crafting and overseeing digital prospecting and remarketing campaigns
Budget and campaign management across various digital platforms to maximize return on investment and achieve cost-effective customer acquisition
Ensuring effective planning, execution, and optimization of key traffic indicators through paid, organic, and owned media channels
Exploring and experimenting with new channels to consistently surpass established performance metrics
Collaborating closely with management to propose ideas for enhancing funnel conversion, provide feedback, and present results.
Qualifications
You have a degree in Marketing, Business Administration or a related field.
You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
You have solid expertise in campaign and channel analysis and reporting on Meta, Linkedin, other social platforms, including Google Analytics experience.
You possess excellent analytical skills and leverage data, metrics, analytics and consumer behavior trends to drive actionable insights & recommendations.
You are a highly goal-oriented individual and have excellent communication skills.
You are open-minded, curious and a strong problem solver.

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